European Association for Sport Management Series – serie

This book introduces the fundamental principles of accessible and inclusive sport venue management, with a focus on people with disability. It offers a social‑ecological analysis of how governments, businesses, the disability social movement, sports organisations, and their stakeholders can, and should, make sport more accessible and inclusive.Using a critical disability studies perspective, this book highlights recent global human rights initiatives, challenges, and ongoing resistance to the drive for accessibility in sport venue management. Drawing on the latest research, it takes a step‑by‑step look at the sporting experience – including pre‑experience planning, travel to and from an event, the built environment, the experience itself, and online participation – and considers how each phase might be made more accessible and inclusive, and how commercial and social justice considerations intersect.Addressing the needs of participants, consumers, employees, volunteers, and organisations, this book is essential reading for any student, researcher, practitioner, or policymaker with an interest in sport management, disability sport, event management, corporate social responsibility, disability studies, or human rights.

This is the first book to critically examine the relationship between running events in local, national and international welfare policy, their marketing and management, and the resulting social impacts.Drawing on original empirical research, the book presents a series of illustrative case studies, with each chapter containing take-home messages for sport and events managers looking to improve their professional practice. Developing a new theoretical perspective on running events, the book presents data from around the world, including five European countries, the US and China. It covers different types of events, from big city marathons to community park runs, and new types of events such as path and trail runs, night runs, ultra runs, extreme runs and obstacle runs, presenting a typology of running events that will help shape the future analysis of this rapidly growing sector. The book also examines the market for running events, runners’ socio-demographic profiles, the main management and marketing approaches and techniques used by organisers, and the socio-economic impacts of running events, such as the effect on people’s attitudes and behaviours, organisational planning, city promotion and social interactions.Running events are central to sport at all levels, from grassroots to professional, so this book is essential reading for any student, researcher or practitioner working in sport management, sport development, sport policy, the sociology of sport or event studies.