Frameworks Series – serie
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4 produkter
4 produkter
Häftad, Engelska, 1998
1 003 kr
Skickas inom 7-10 vardagar
The sixth edition of Statistics: - provides a first-class introduction to the subject with careful, lucid explanations; - discusses statistics in six parts: - Introduction - Compilation and presentation - Frequency distributions - Correlation - Time series and index numbers - Sampling theory and inference; - offers complete coverage of introductory professional and academic courses on statistics and quantitative methods; - features end-of-chapter assignments, numerous practice questions with worked answers and a large appendix of examination questions.
Häftad, Engelska, 1999
669 kr
Skickas inom 5-8 vardagar
This edition of Law of Contract includes improved and expanded discussion on many topics and some important updating in relation to case law and statute. In particular, the full implications of the EU Directive on Unfair Contract Terms is covered. The text provides a clear, concise and up-to-date introductory guide to the principles of contract law.
Häftad, Engelska, 2000
937 kr
Skickas inom 7-10 vardagar
This best-selling book looks at the structure and organisation of the industry, how campaigns are constructed and costed, the various methods of promotion, above-the-line and below-the-line costs, legal and ethical issues, market research and much, much more. The new edition has been fully updated and contains updated material on advertising departments, TV franchises, corporate video and satellite broadcasting. Case studies are used to bring the subject into the real world.
Häftad, Engelska, 1996
849 kr
Skickas inom 7-10 vardagar
In business it is often necessary to apply a mathematical framework in order to solve everyday problems. This text takes a problem- and context-driven approach with the mathematics introduced only on a need-to-know basis. Care is taken not to overwhelm the student with mathematical techniques but to relate these techniques to specific business areas. The only exception to this form of presentation will be in the first two chapters where the elementary basics of arithmetic and algebra are displayed - albeit here, within financial and commercial contexts as well.