Routledge Research in Religion, Media and Culture – serie

Online churches are internet-based Christian communities, pursuing worship, discussion, friendship, support, proselytization, and other key religious goals through computer-mediated communication. Hundreds of thousands of people are now involved with online congregations, generating new kinds of ritual, leadership, and community and new networks of global influence. Creating Church Online constructs a rich ethnographic account of the diverse cultures of online churches, from virtual worlds to video streams. This book also outlines the history of online churchgoing, from its origins in the 1980s to the present day, and traces the major themes of academic and Christian debate around this topic. Applying some of the leading current theories in the study of religion, media and culture to this data, Tim Hutchings proposes a new model of religious design in contexts of mediatization, and draws attention to digital networks, transformative third spaces and terrains of existential vulnerability. Creating Church Online advances our understanding of the significance and impact of digital media in the religious and social lives of its users, in search of new theoretical frameworks for digital religion.

This book examines the current use of digital media in religious engagement and how new media can influence and alter faith and spirituality. As technologies are introduced and improved, they continue to raise pressing questions about the impact, both positive and negative, that they have on the lives of those that use them. The book also deals with some of the more futuristic and speculative topics related to transhumanism and digitalization.Including an international group of contributors from a variety of disciplines, chapters address the intersection of religion and digital media from multiple perspectives. Divided into two sections, the chapters included in the first section of the book present case studies from five major religions: Christianity, Islam, Buddhism, Hinduism and Judaism and their engagement with digitalization. The second section of the volume explores the moral, ideological but also ontological implications of our increasingly digital lives.This book provides a uniquely comprehensive overview of the development of religion and spirituality in the digital age. As such, it will be of keen interest to scholars of Digital Religion, Religion and Media, Religion and Sociology, as well as Religious Studies and New Media more generally, but also for every student interested in the future of religion and spirituality in a completely digitalized world.

Religion, Media and Conversion in Iran studies the reception of Farsi Christian television channels by Muslim audiences in Iran: their motivations in viewing the Christian message, their methods of interpretation and negotiation with different media texts and their process of changing or altering their religion.Rooted in empirical research, it analyses three hundred narratives drawn from the audiences of four Farsi Christian satellite television channels between 2010 and 2015, investigating their conversion to Christianity through that medium. The research examines factors that influenced both their interpretations of, and negotiations with, the religious media message, and their process of changing, adding to or modifying their belief system, including their understanding of religious conversion. Drawing on Reception Theory, the book investigates the negotiations between meaning making and mediation and the process of faith transformation against the background of the sociology of religion and culture in contemporary Iran.By offering a unique insight into the way in which media and religion influence each other, this book is a great resource for any scholar of Religious Studies, Media Studies and Middle East Studies and will also be useful for religious media practitioners.

This exciting volume explores how religious meaning is generated and performed in our present digital media ecosystem. It uses the spatial metaphor of a third space to visualize the mobility of everyday religion and to explore the dynamic ways in which contemporary subjects imagine, produce, and navigate new religious and spiritual places.Comprised of seven original essays, this book provides a rigorous discussion of the complex intersections of the digital and religion, demonstrating how third spaces of religion stand out by virtue of their in-betweenness. They exist between private and public, between institution and individual, between authority and individual autonomy, between large media framings and individual "pro-sumption," and between local and translocal. Including probing analysis of how Muslim, Catholic, and Neo-Pagan identities are cultivated and developed online, case studies reflect on the creative outcomes of this condition of in-betweenness and the emergence of other places of religious and spiritual meaning.Blending theoretical analysis with grounded empirical research, this book is essential reading for students and scholars of contemporary religion, media and religion, sociology of religion, religion, and popular culture.

This exciting volume explores how religious meaning is generated and performed in our present digital media ecosystem. It uses the spatial metaphor of a third space to visualize the mobility of everyday religion and to explore the dynamic ways in which contemporary subjects imagine, produce, and navigate new religious and spiritual places.Comprised of seven original essays, this book provides a rigorous discussion of the complex intersections of the digital and religion, demonstrating how third spaces of religion stand out by virtue of their in-betweenness. They exist between private and public, between institution and individual, between authority and individual autonomy, between large media framings and individual "pro-sumption," and between local and translocal. Including probing analysis of how Muslim, Catholic, and Neo-Pagan identities are cultivated and developed online, case studies reflect on the creative outcomes of this condition of in-betweenness and the emergence of other places of religious and spiritual meaning.Blending theoretical analysis with grounded empirical research, this book is essential reading for students and scholars of contemporary religion, media and religion, sociology of religion, religion, and popular culture.

This book examines the current use of digital media in religious engagement and how new media can influence and alter faith and spirituality. As technologies are introduced and improved, they continue to raise pressing questions about the impact, both positive and negative, that they have on the lives of those that use them. The book also deals with some of the more futuristic and speculative topics related to transhumanism and digitalization.Including an international group of contributors from a variety of disciplines, chapters address the intersection of religion and digital media from multiple perspectives. Divided into two sections, the chapters included in the first section of the book present case studies from five major religions: Christianity, Islam, Buddhism, Hinduism and Judaism and their engagement with digitalization. The second section of the volume explores the moral, ideological but also ontological implications of our increasingly digital lives.This book provides a uniquely comprehensive overview of the development of religion and spirituality in the digital age. As such, it will be of keen interest to scholars of Digital Religion, Religion and Media, Religion and Sociology, as well as Religious Studies and New Media more generally, but also for every student interested in the future of religion and spirituality in a completely digitalized world.

In many contemporary and popular forms of religious practice, digital technology and the spiritual are inseparable. Ranging from streaming broadcasts of spiritual possessions to screenings of mass prayer conferences in stadiums, spirits and divinities now have new forms in which they can materialise. By offering the notion of ‘digital spirits’, this book critically attends to the intersections of digital media and spiritual beings. It also puts forward a new performative perspective on how they interact.Taking cues from the work of Stewart Hoover and Heidi Campbell, among others, the book begins with an outline of the current debates around religion, performance and digital media. It then moves on to examine how mediality and religion, where embodied practices are carried out alongside virtual practices, work together in contemporary Asia. These case studies focus on lived religious practices in combination with various forms of media, and so help demonstrate that digital technology in particular reveals the layered processes of spirituality in practice. Gods and divinities have always relied on media to manifest, and this book is a fascinating exploration of how digital media has continued that tradition and taken it in new directions. As such, it will be of great interest to scholars of religious studies, digital media and performance studies.

Online churches are internet-based Christian communities, pursuing worship, discussion, friendship, support, proselytization, and other key religious goals through computer-mediated communication. Hundreds of thousands of people are now involved with online congregations, generating new kinds of ritual, leadership, and community and new networks of global influence. Creating Church Online constructs a rich ethnographic account of the diverse cultures of online churches, from virtual worlds to video streams. This book also outlines the history of online churchgoing, from its origins in the 1980s to the present day, and traces the major themes of academic and Christian debate around this topic. Applying some of the leading current theories in the study of religion, media and culture to this data, Tim Hutchings proposes a new model of religious design in contexts of mediatization, and draws attention to digital networks, transformative third spaces and terrains of existential vulnerability. Creating Church Online advances our understanding of the significance and impact of digital media in the religious and social lives of its users, in search of new theoretical frameworks for digital religion.

Religion and Hip Hop brings together the category of religion, Hip Hop cultural modalities and the demographic of youth. Bringing postmodern theory and critical approaches in the study of religion to bear on Hip Hop cultural practices, this book examines how scholars in religious and theological studies have deployed and approached religion when analyzing Hip Hop data. Using existing empirical studies on youth and religion to the cultural criticism of the Humanities, Religion and Hip Hop argues that common among existing scholarship is a thin interrogation of the category of religion. As such, Miller calls for a redescription of religion in popular cultural analysis - a challenge she further explores and advances through various materialist engagements.Going beyond the traditional and more common approach of analyzing rap lyrics, from film, dance, to virtual reality, Religion and Hip Hop takes a fresh approach to exploring the paranoid posture of the religious in popular cultural forms, by going beyond what "is" religious about Hip Hop culture. Rather, Miller explores what rhetorical uses of religion in Hip Hop culture accomplish for various and often competing social and cultural interests.

Sustaining a Hindu universe at an everyday life level requires an extraordinary range of religious specialists and ritual paraphernalia. At the level of practice, devotional Hinduism is an embodied religion and grounded in a materiality, that makes the presence of specific physical objects (which when used in worship also carry immense ritual and symbolic load) an indispensable part of its religious practices. Traditionally, both services and objects required for worship were provided and produced by occupational communities. The almost sacred connection between caste groups and occupation/profession has been clearly severed in many diasporic locations, but importantly in India itself. As such, skills and expertise required for producing an array of physical objects in order to support Hindu worship have been taken over by clusters of individuals with no traditional, historical connection with caste-related knowledge. Both the transference and disconnect just noted have been crucial for the ultimate commodification of objects used in the act of Hindu worship, and the emergence of an analogous commercial industry as a result. These developments condense highly complex processes that need careful conceptual explication, a task that is exciting and carries enormous potential for theoretical reflections in key fields of study.Using the lens of ‘visuality’ and ‘materiality,’ Sinha offers insights into the everyday material religious lives of Hindus as they strive to sustain theistic, devotional Hinduism in diasporic locations--particularly Singapore, Malaysia, and Tamilnadu--where religious objects have become commodified.

The Open Access version of this book, available at www.taylorfrancis.com/books/9781135117849, has been made available under a Creative Commons Attribution-Non Commercial-No Derivative 4.0 license.Japanese "new religions" (shinshūkyō) have used various media forms for training, communicating with members, presenting their messages, reinforcing or protecting the image of the leader, and, potentially, attracting converts. In this book the complex and dual relationship between media and new religions is investigated by looking at the tensions groups face between the need for visibility and the risks of facing attacks and criticism through media. Indeed media and new technologies have been extensively used by religious groups not only to spread their messages and to try to reach a wider audience, but also to promote themselves as a highly modern and up-to-date form of religion appropriate for a modern technological age. In 1980s and early 1990s some movements, such as Agonshū , Kōfuku no Kagaku, and Aum Shinrikyō came into prominence especially via the use of media (initially publications, but also ritual broadcasts, advertising campaigns, and public media events). This created new modes of ritual engagement and new ways of interactions between leaders and members. The aim of this book is to develop and illustrate particular key issues in the wider new religions and media nexus by using specific movements as examples. In particular, the analysis of the interaction between media and new religions will focus primarily on three case studies predominantly during the first period of development of the groups.

In an era of heightened globalization, macro-level transformations in the general socioeconomic and cultural makeup of modern societies have been studied in great depth. Yet little attention has been paid to the growing influence of media and mass-mediated popular culture on contemporary religious sensibilities, life, and practice. Religion, Media, and Social Change explores the correlation between the study of religion, media, and popular culture and broader sociological theorizing on religious change. Contributions devote serious attention to broadly-defined media including technologies, institutions, and social and cultural environments, as well as mass-mediated popular culture such as film, music, television, and computer games. This interdisciplinary collection addresses important theoretical and methodological questions by connecting the study of media and popular culture to current perspectives, approaches, and discussions in the broader sociological study of religion.

Religion and Hip Hop brings together the category of religion, Hip Hop cultural modalities and the demographic of youth. Bringing postmodern theory and critical approaches in the study of religion to bear on Hip Hop cultural practices, this book examines how scholars in religious and theological studies have deployed and approached religion when analyzing Hip Hop data. Using existing empirical studies on youth and religion to the cultural criticism of the Humanities, Religion and Hip Hop argues that common among existing scholarship is a thin interrogation of the category of religion. As such, Miller calls for a redescription of religion in popular cultural analysis - a challenge she further explores and advances through various materialist engagements.Going beyond the traditional and more common approach of analyzing rap lyrics, from film, dance, to virtual reality, Religion and Hip Hop takes a fresh approach to exploring the paranoid posture of the religious in popular cultural forms, by going beyond what "is" religious about Hip Hop culture. Rather, Miller explores what rhetorical uses of religion in Hip Hop culture accomplish for various and often competing social and cultural interests.

Traditionally, research on the history of Asian religions has been marked by a bias for literary evidence, privileging canonical texts penned in ‘classical’ languages. Not only has a focus on literary evidence shaped the dominant narratives about the religious histories of Asia, in both scholarship and popular culture, but it has contributed to the tendency to study different religious traditions in relative isolation from one another. Today, moreover, historical work is often based on modern textual editions and, increasingly, on electronic databases. What may be lost, in the process, is the visceral sense of the text as artifact – as a material object that formed part of a broader material culture, in which the boundaries between religious traditions were sometimes more fluid than canonical literature might suggest. This volume brings together specialists in a variety of Asian cultures to discuss the methodological challenges involved in integrating material evidence for the reconstruction of the religious histories of South, Southeast, Central, and East Asia. By means of specific ‘test cases,’ the volume explores the importance of considering material and literary evidence in concert. What untold stories do these sources help us to recover? How might they push us to reevaluate historical narratives traditionally told from literary sources? By addressing these questions from the perspectives of different subfields and religious traditions, contributors map out the challenges involved in interpreting different types of data, assessing the problems of interpretation distinct to specific types of material evidence (e.g., coins, temple art, manuscripts, donative inscriptions) and considering the issues raised by the different patterns in the preservation of such evidence in different locales. Special attention is paid to newly-discovered and neglected sources; to our evidence for trade, migration, and inter-regional cultural exchange; and to geographical locales that served as "contact zones" connecting cultures. In addition, the chapters in this volume represent the rich range of religious traditions across Asia – including Hinduism, Buddhism, Taoism, Shinto, and Chinese religions, as well as Islam and eastern Christianities.

Japanese Religions on the Internet draws attention to how religion is being presented, represented and discussed on the Japanese Internet. Its intention is to contribute to wider discussions about religion and the Internet by providing an important example – based on one of the Internet’s most prominent languages – of how new media technologies are being used and are impacting on religion in the East-Asian context, while also developing further our understandings of religion in a technologically advanced country. Scholars studying the relationship of religion and the Internet can no longer work on prevailing notions that have thus far characterised the field, such as the assumption that the Internet is a Western-centric phenomenon and that studies of English-language sites relating to religion can provide a viable model for wider analyses of the topic. Despite this growing amount of research on religion and the Internet, comparatively little has focused on non-Western cultures. The general field of study relating to religion and the Internet has paid scant attention to Asian contexts. The field needs a full-length and comprehensive study that focuses on the Japanese religious world and the Internet, not merely to redress the imbalances of the field thus far, but also because such studies will be central to the emerging field of the study of religion and the Internet in future. They will provide important means of developing new theories, constructing new paradigms and understanding the underlying dynamics of this new media form.

Sustaining a Hindu universe at an everyday life level requires an extraordinary range of religious specialists and ritual paraphernalia. At the level of practice, devotional Hinduism is an embodied religion and grounded in a materiality, that makes the presence of specific physical objects (which when used in worship also carry immense ritual and symbolic load) an indispensable part of its religious practices. Traditionally, both services and objects required for worship were provided and produced by occupational communities. The almost sacred connection between caste groups and occupation/profession has been clearly severed in many diasporic locations, but importantly in India itself. As such, skills and expertise required for producing an array of physical objects in order to support Hindu worship have been taken over by clusters of individuals with no traditional, historical connection with caste-related knowledge. Both the transference and disconnect just noted have been crucial for the ultimate commodification of objects used in the act of Hindu worship, and the emergence of an analogous commercial industry as a result. These developments condense highly complex processes that need careful conceptual explication, a task that is exciting and carries enormous potential for theoretical reflections in key fields of study.Using the lens of ‘visuality’ and ‘materiality,’ Sinha offers insights into the everyday material religious lives of Hindus as they strive to sustain theistic, devotional Hinduism in diasporic locations--particularly Singapore, Malaysia, and Tamilnadu--where religious objects have become commodified.

Japanese Religions on the Internet draws attention to how religion is being presented, represented and discussed on the Japanese Internet. Its intention is to contribute to wider discussions about religion and the Internet by providing an important example – based on one of the Internet’s most prominent languages – of how new media technologies are being used and are impacting on religion in the East-Asian context, while also developing further our understandings of religion in a technologically advanced country. Scholars studying the relationship of religion and the Internet can no longer work on prevailing notions that have thus far characterised the field, such as the assumption that the Internet is a Western-centric phenomenon and that studies of English-language sites relating to religion can provide a viable model for wider analyses of the topic. Despite this growing amount of research on religion and the Internet, comparatively little has focused on non-Western cultures. The general field of study relating to religion and the Internet has paid scant attention to Asian contexts. The field needs a full-length and comprehensive study that focuses on the Japanese religious world and the Internet, not merely to redress the imbalances of the field thus far, but also because such studies will be central to the emerging field of the study of religion and the Internet in future. They will provide important means of developing new theories, constructing new paradigms and understanding the underlying dynamics of this new media form.

In many contemporary and popular forms of religious practice, digital technology and the spiritual are inseparable. Ranging from streaming broadcasts of spiritual possessions to screenings of mass prayer conferences in stadiums, spirits and divinities now have new forms in which they can materialise. By offering the notion of ‘digital spirits’, this book critically attends to the intersections of digital media and spiritual beings. It also puts forward a new performative perspective on how they interact.Taking cues from the work of Stewart Hoover and Heidi Campbell, among others, the book begins with an outline of the current debates around religion, performance and digital media. It then moves on to examine how mediality and religion, where embodied practices are carried out alongside virtual practices, work together in contemporary Asia. These case studies focus on lived religious practices in combination with various forms of media, and so help demonstrate that digital technology in particular reveals the layered processes of spirituality in practice. Gods and divinities have always relied on media to manifest, and this book is a fascinating exploration of how digital media has continued that tradition and taken it in new directions. As such, it will be of great interest to scholars of religious studies, digital media and performance studies.

How do minority Christian churches adapt to and negotiate with the changes brought about by deep mediatization? How do they use their media to present themselves to their followers and the general public? This book aims to answer these questions by investigating how minority organizations of two different Christian traditions in the UK and Poland – the Seventh-day Adventist Church and the Orthodox Churches – use their own media to position themselves in their social, religious, and political environments. Based on the analyses of media practices, media content, and interview material, the study develops the new concept of media settlers, which pertains to religious organizations that use their media to fulfill their own aims: expand, assert their authority, and maintain their communities. They do so through five key media practices, which can be defined as strategies: acknowledgment, authorization, omission, replication of content, and mass-mediatization of digital media. This book is of particular interest to scholars of religion and mediatization, mainly sociologists, graduate students, and qualitative researchers working with discourse analysis. It is an insightful read for anyone interested in the Seventh-day Adventist and Orthodox Churches nowadays.

How do minority Christian churches adapt to and negotiate with the changes brought about by deep mediatization? How do they use their media to present themselves to their followers and the general public? This book aims to answer these questions by investigating how minority organizations of two different Christian traditions in the UK and Poland – the Seventh-day Adventist Church and the Orthodox Churches – use their own media to position themselves in their social, religious, and political environments. Based on the analyses of media practices, media content, and interview material, the study develops the new concept of media settlers, which pertains to religious organizations that use their media to fulfill their own aims: expand, assert their authority, and maintain their communities. They do so through five key media practices, which can be defined as strategies: acknowledgment, authorization, omission, replication of content, and mass-mediatization of digital media. This book is of particular interest to scholars of religion and mediatization, mainly sociologists, graduate students, and qualitative researchers working with discourse analysis. It is an insightful read for anyone interested in the Seventh-day Adventist and Orthodox Churches nowadays.

This book presents a communications approach to the biblical story of Esther and the ritual that it anchors, the Jewish carnival of Purim. Esther, the second-most written about book of the Bible, is thought to be based on a tale that circulated around 400 BC, and was later transcribed and brought before the Jewish Sages with the request that it be canonized. It was, though God is not mentioned in it, with its focus instead on glamour, drinking, sex, violence, and genocidal plots. Despite the reservations of many at its inclusion in the canon, Esther formed the basis for an extremely popular Jewish ritual: the holiday of Purim.This book discusses how story and holiday combine all of the elements of a communication process – production of content, choice of medium, seal of approval, diffusion over time and space, and promotion of various forms of reception and reaction. It is a case study of "how culture works" and how the text itself is about communicating. It will appeal to all researchers of communication and religion, communication and the Bible, and communication and Judaism, and more generally to readers who are interested in communication or fascinated by culture.

Inspired by overtly negative coverage by the Western mainstream press of Muslims in particular, and minorities in general, this book asks: Why are negative narratives and depictions of Muslims and other minorities so hard to change?News reports about Islam and Muslims commonly relate stories that discuss terrorism, violence or other unwelcome or irrational behaviour, or the lack of integration and compatibility of Muslims and Islam with Western values and society. Yet there is little research done on how studies on media reports about minorities seemingly fail to improve the situation. Combining empirical research with a structural analysis of the media industry, this volume presents evidence for the maligned representation of minorities by media corporations, analysing why negative narratives persist and outlining how these can be effectively transformed.It is an outstanding resource for students and scholars of media, religion, culture, sociology, and Islamic studies, and is also of benefit for journalists, media representatives, and activists looking to effect change for minority representation in the media industry specifically or in society at large.

Religion, Media and Conversion in Iran studies the reception of Farsi Christian television channels by Muslim audiences in Iran: their motivations in viewing the Christian message, their methods of interpretation and negotiation with different media texts and their process of changing or altering their religion.Rooted in empirical research, it analyses three hundred narratives drawn from the audiences of four Farsi Christian satellite television channels between 2010 and 2015, investigating their conversion to Christianity through that medium. The research examines factors that influenced both their interpretations of, and negotiations with, the religious media message, and their process of changing, adding to or modifying their belief system, including their understanding of religious conversion. Drawing on Reception Theory, the book investigates the negotiations between meaning making and mediation and the process of faith transformation against the background of the sociology of religion and culture in contemporary Iran.By offering a unique insight into the way in which media and religion influence each other, this book is a great resource for any scholar of Religious Studies, Media Studies and Middle East Studies and will also be useful for religious media practitioners.

Inspired by overtly negative coverage by the Western mainstream press of Muslims in particular, and minorities in general, this book asks: Why are negative narratives and depictions of Muslims and other minorities so hard to change?News reports about Islam and Muslims commonly relate stories that discuss terrorism, violence or other unwelcome or irrational behaviour, or the lack of integration and compatibility of Muslims and Islam with Western values and society. Yet there is little research done on how studies on media reports about minorities seemingly fail to improve the situation. Combining empirical research with a structural analysis of the media industry, this volume presents evidence for the maligned representation of minorities by media corporations, analysing why negative narratives persist and outlining how these can be effectively transformed.It is an outstanding resource for students and scholars of media, religion, culture, sociology, and Islamic studies, and is also of benefit for journalists, media representatives, and activists looking to effect change for minority representation in the media industry specifically or in society at large.

Christian Influence examines how understudied evangelical media celebrities use Instagram to cultivate religious authority and to convey distinctive subcultural narratives about evangelical values and culture today.The book explores the way that discrete kinds of evangelical celebrities—Celebrity Pastors, Women’s Ministry Leaders, Christian-Media Celebrities, and Secular-Media Celebrity Christians—all used Instagram across 2020–2021 to perform specific subcultural narratives to their followers. Detailing these narratives gives unique insights into how the authority of celebrities and the affordances of social media are combining to challenge the strictures of authority within evangelicalism and raises questions about celebrity power in the contemporary shaping and reshaping of evangelical culture.Christian Influence is a useful and timely read for scholars with an interest in evangelicalism specifically, or religion and religious studies, media and cultural studies, sociology of religion, and communication more broadly.

Christian Influence examines how understudied evangelical media celebrities use Instagram to cultivate religious authority and to convey distinctive subcultural narratives about evangelical values and culture today.The book explores the way that discrete kinds of evangelical celebrities—Celebrity Pastors, Women’s Ministry Leaders, Christian-Media Celebrities, and Secular-Media Celebrity Christians—all used Instagram across 2020–2021 to perform specific subcultural narratives to their followers. Detailing these narratives gives unique insights into how the authority of celebrities and the affordances of social media are combining to challenge the strictures of authority within evangelicalism and raises questions about celebrity power in the contemporary shaping and reshaping of evangelical culture.Christian Influence is a useful and timely read for scholars with an interest in evangelicalism specifically, or religion and religious studies, media and cultural studies, sociology of religion, and communication more broadly.

Why Do Christian Churches Build Congregations Online? examines the different ways that Christian churches and denominations perceive and use digital media in their external work. This is explored through three different case studies, with dissimilar approaches to digital media, to understand the prerequisites and conditions for media usage from a religious institutional perspective. The case studies included are as follows:The Charismatic movement (with Pentecostal origin)The Church of SwedenThe Laestadian movementThese cases range from a positive and outgoing attitude toward digital media to a hesitant and reluctant approach. The highly secularized and digitally permeated Swedish society gives the context in which the religious institutions must relate and understand themselves in relation to. From a mediatization approach, the national context limits and sets presumptions for the negotiating process. This volume provides an understanding of the relationship between external (societal) and internal factors (such as theology and historical origin). This book will also broaden the understanding of the field of "digital religion" and emphasize the need to discuss contemporary religion in terms of "religion in a digital age".

Media and the Spirit of Populism explores the role of contemporary media in the formation, dissemination, and circulation of the spirit of populism. These cutting- edge contributions to the field, written by an interdisciplinary range of contributors from across the world, cover key topics including:New religious nationalismsThe spirit of populism in Virtual RealityApocalyptic populism in the 2024 Trump CampaignTruth, the self, and agencyThe rise of charismatic populist leadersThis book maintains that the idea of the "spirit of populism" helps to illuminate aspects of societal and political life that extend beyond the grasp of political science or sociological analysis of populism. By exploring dimensions of the spirit of populism, this book sheds light to these elusive aspects of political life; the shared sense of deeper truth, a true reality, some kind of transcendent dimension, and a sense of sacredness that has a transformational potential toward ideas of belonging/ exclusion and can motivate political engagement and participation.This engaging volume will be an essential read for those within the fields of media and communication studies, religious studies, sociology, political science, feminist scholarship, and critical cultural studies.

Sustaining a Hindu universe at an everyday life level requires an extraordinary range of religious specialists and ritual paraphernalia. At the level of practice, devotional Hinduism is an embodied religion and grounded in a materiality, that makes the presence of specific physical objects (which when used in worship also carry immense ritual and symbolic load) an indispensable part of its religious practices. Traditionally, both services and objects required for worship were provided and produced by occupational communities. The almost sacred connection between caste groups and occupation/profession has been clearly severed in many diasporic locations, but importantly in India itself. As such, skills and expertise required for producing an array of physical objects in order to support Hindu worship have been taken over by clusters of individuals with no traditional, historical connection with caste-related knowledge. Both the transference and disconnect just noted have been crucial for the ultimate commodification of objects used in the act of Hindu worship, and the emergence of an analogous commercial industry as a result. These developments condense highly complex processes that need careful conceptual explication, a task that is exciting and carries enormous potential for theoretical reflections in key fields of study.Using the lens of ‘visuality’ and ‘materiality,’ Sinha offers insights into the everyday material religious lives of Hindus as they strive to sustain theistic, devotional Hinduism in diasporic locations--particularly Singapore, Malaysia, and Tamilnadu--where religious objects have become commodified.