PR In Practice – serie
Visar alla böcker i serien PR In Practice. Handla med fri frakt och snabb leverans.
24 produkter
Crisis, Issues and Reputation Management
Inbunden, 2015
508 kr
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Handling a crisis and knowing how to manage the potential reputational damage that can occur has become a top priority for all businesses. Learn from international brands like Nestle, Unilever, McDonalds, Cadbury, RBS and more, to discover the value of reputation management and how to effectively …
Public Affairs in Practice
A Practical Guide to Lobbying
Häftad, 2006
432 kr
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Public Affairs in Practice explains how public affairs (PA) is now much more than just political lobbying. Modern PA includes working with other policy-making bodies, such as regulators, commercial organizations and other interested parties.This is the first book to examine the methods PA …
Public Affairs in Practice
A Practical Guide to Lobbying
E-bok, 2006
504 kr
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Public Affairs in Practice explains how public affairs (PA) is now much more than just political lobbying. Modern PA includes working with other policy-making bodies, such as regulators, commercial organizations and other interested parties. This is the first book to examine the methods PA …
Risk Issues and Crisis Management in Public Relations
A Casebook of Best Practice
Av Michael Regester, Judy Larkin
Häftad, 2008
3,0 utav 5 stjärnor. Totalt antal röster: (1)
514 kr
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The reputation of an organisation influences who we buy from, work for, supply to and invest in. Intangible assets, of which reputation forms an important part, account for well over 50 per cent of the value of the Fortune 500 and even more in the case of the FTSE 100. This fourth edition of Risk …
Risk Issues and Crisis Management in Public Relations
A Casebook of Best Practice
Av Michael Regester, Judy Larkin
E-bok, 2008
588 kr
Lägg i varukorg
The reputation of an organisation influences who we buy from, work for, supply to and invest in. Intangible assets, of which reputation forms an important part, account for well over 50 per cent of the value of the Fortune 500 and even more in the case of the FTSE 100. This fourth edition of Risk …
Writing Skills for Public Relations
Style and Technique for Mainstream and Social Media
Av John Foster
Häftad, 2012
475 kr
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Writing Skills for Public Relations is filled with helpful pointers and useful examples for public relations practitioners at all levels who need to make the best use of written communication. Covering both style and presentation, it addresses the dos and don'ts of English grammar, including jargon …
Writing Skills for Public Relations
Style and Technique for Mainstream and Social Media
Av John Foster
E-bok, 2012
554 kr
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Writing Skills for Public Relations is filled with helpful pointers and useful examples for public relations practitioners at all levels who need to make the best use of written communication. Covering both style and presentation, it addresses the dos and don''ts of English grammar, including …
PR and Communication in Local Government and Public Services
Av John Brown, Pat Gaudin m. fl.
Häftad, 2013
574 kr
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In the UK's current climate of budget cuts and policy changes, local government officials need to be aware of best practice in both broadcasting their services and responding to crises in their communities. Meanwhile, changes in the media - from the rise of social media, to web access for older …
PR and Communication in Local Government and Public Services
Av John Brown, Pat Gaudin m. fl.
E-bok, 2013
672 kr
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In the UK''s current climate of budget cuts and policy changes, local government officials need to be aware of best practice in both broadcasting their services and responding to crises in their communities. Meanwhile, changes in the media - from the rise of social media, to web access for older …
PR Professional's Handbook
Powerful, Practical Communications
Häftad, 2014
602 kr
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At a time when rapid changes in communications technology, such as social media, are having a major impact on the way businesses choose to communicate, more and more people are having to understand the principles of modern PR and how they can use it to underpin effective business management. The PR …
PR Professional's Handbook
Powerful, Practical Communications
E-bok, 2014
588 kr
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At a time when rapid changes in communications technology, such as social media, are having a major impact on the way businesses choose to communicate, more and more people are having to understand the principles of modern PR and how they can use it to underpin effective business management. The PR …
Evaluating Public Relations
A Guide to Planning, Research and Measurement
Av Tom Watson, Paul Noble
Häftad, 2014
574 kr
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Operating under tight budget constraints and with an ever-increasing range of tools and technologies to choose from, PR professionals have never been under so much pressure to justify their decisions. Evaluating Public Relations advises PR practitioners at all levels on how to demonstrate clearly …
Evaluating Public Relations
A Guide to Planning, Research and Measurement
Av Tom Watson, Paul Noble
E-bok, 2014
672 kr
Lägg i varukorg
Operating under tight budget constraints and with an ever-increasing range of tools and technologies to choose from, PR professionals have never been under so much pressure to justify their decisions. Evaluating Public Relations advises PR practitioners at all levels on how to demonstrate clearly …
Internal Communications
A Manual for Practitioners
Av Liam FitzPatrick, Klavs Valskov
Häftad, 2014
514 kr
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Get internal communications right in your organization and the benefits are clear: motivated staff, better financial performance, a strong external reputation and delighted customers are just a few of the reasons why getting your message over to staff effectively matters. Internal Communications …
Internal Communications
A Manual for Practitioners
Av Liam FitzPatrick, Klavs Valskov
E-bok, 2014
588 kr
Lägg i varukorg
Get internal communications right in your organization and the benefits are clear: motivated staff, better financial performance, a strong external reputation and delighted customers are just a few of the reasons why getting your message over to staff effectively matters. Internal Communications …
Crisis, Issues and Reputation Management
Häftad, 2014
514 kr
Lägg i varukorg
Handling a crisis and knowing how to manage the potential reputational damage that can occur has become a top priority for all businesses. Learn from international brands like Nestle, Unilever, McDonalds, Cadbury, RBS and more, to discover the value of reputation management and how to effectively …
Crisis, Issues and Reputation Management
E-bok, 2014
588 kr
Lägg i varukorg
Handling a crisis and knowing how to manage the potential reputational damage that can occur has become a top priority for all businesses. Learn from international brands like Nestle, Unilever, McDonalds, Cadbury, RBS and more, to discover the value of reputation management and how to effectively …
Ethics in Public Relations
A Guide to Best Practice
Häftad, 2016
530 kr
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The weight of social responsibility in public relations (PR) has never been more pronounced. Ensure the professionalism and credibility of your business using the practical tips and guidance in this book, written by a leading academic in the field and recommended for PR students and practitioners …
Ethics in Public Relations
A Guide to Best Practice
E-bok, 2016
621 kr
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The weight of social responsibility in public relations (PR) has never been more pronounced. Ensure the professionalism and credibility of your business using the practical tips and guidance in this book, written by a leading academic in the field and recommended for PR students and practitioners …
Planning and Managing Public Relations Campaigns
A Strategic Approach
Häftad, 2025
574 kr
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Navigating the journey from planning to execution in a PR campaign can be an intimidating task. The new edition of Planning and Managing Public Relations Campaigns provides a road map for success in carrying out PR campaigns and stands out as a leading 'how-to' guide in the field.In its 6th …
Ethics in Public Relations
A Guide to Best Practice
Inbunden, 2021
1847 kr
Lägg i varukorg
The weight of social responsibility in public relations (PR) has never been more pronounced. Ensure the professionalism and credibility of your business using the practical tips and guidance in this book, written by a leading academic in the field and recommended for PR students and practitioners …
Internal Communications
A Manual for Practitioners
Av Liam FitzPatrick, Klavs Valskov
Inbunden, 2021
1413 kr
Lägg i varukorg
Get internal communications right in your organization and the benefits are clear: motivated staff, better financial performance, a strong external reputation and delighted customers are just a few of the reasons why getting your message over to staff effectively matters. Internal Communications …
Planning and Managing Public Relations Campaigns
A Strategic Approach
Av Anne Gregory
Häftad, 2020
636 kr
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Taking a PR campaign from planning to implementation can seem overwhelming. This book provides a blueprint for success and is widely regarded as one of the best 'how-to' guides available. Digestible and easy to read, this fifth edition of Planning and Managing Public Relations Campaigns presents a …
Planning and Managing Public Relations Campaigns
A Strategic Approach
Av Anne Gregory
Inbunden, 2020
1693 kr
Lägg i varukorg
Taking a PR campaign from planning to implementation can seem overwhelming. This book provides a blueprint for success and is widely regarded as one of the best 'how-to' guides available. Digestible and easy to read, this fifth edition of Planning and Managing Public Relations Campaigns presents a …
