Andrew McMeekin is a lecturer based at CRIC (Centre for Research in Innovation and Competition), The University of Manchester and UMIST. Mark Tomlinson is a lecturer based at CRIC (Centre for Research in Innovation and Competition), The University of Manchester and UMIST. The late Ken Green was a lecturer at Manchester School of Management, UMIST. Vivien Walsh is a lecturer at Manchester School of Management, UMIST

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• 1. Innovation by demand? An introduction2. Social mechanisms generating demand: a review and manifesto - Alan Warde3. There’s more to the economics of consumption than (almost) unconstrained utility maximisation - G. M. Peter Swann4. Variety, growth and demand - Pier Paolo Saviotti5. Preferences and novelty – a multidisciplinary perspective - Wilhelm Ruprecht6. Social routines and the consumption of food - Mark Tomlinson & Andrew McMeekin7. Social categorization and group identification: How African-Americans shape their collective identity through consumption - Virág Molnár & Michéle Lamont8. Hyperembedded demand and uneven innovation: female labour in a male-dominated service industry - Bonnie H. Erickson9. Greening organisations: Purchasing, consumption and innovation - Ken Green, Barbara Morton & Steve New10. Information and communication technologies and the role of consumers in innovation - Leslie Haddon11. The incorporation of user needs in telecom product design - Vivien Walsh, Carole Cohen & Albert Richards12. Markets, supermarkets and the macro-social shaping of demand. An instituted economic process approach - Mark Harvey

Andrew McMeekin is a lecturer based at CRIC (Centre for Research in Innovation and Competition), The University of Manchester and UMIST. Mark Tomlinson is a lecturer based at CRIC (Centre for Research in Innovation and Competition), The University of Manchester and UMIST. The late Ken Green was a lecturer at Manchester School of Management, UMIST. Vivien Walsh is a lecturer at Manchester School of Management, UMIST

Select Guide Rating

• 1. Innovation by demand? An introduction2. Social mechanisms generating demand: a review and manifesto - Alan Warde3. There’s more to the economics of consumption than (almost) unconstrained utility maximisation - G. M. Peter Swann4. Variety, growth and demand - Pier Paolo Saviotti5. Preferences and novelty – a multidisciplinary perspective - Wilhelm Ruprecht6. Social routines and the consumption of food - Mark Tomlinson & Andrew McMeekin7. Social categorization and group identification: How African-Americans shape their collective identity through consumption - Virág Molnár & Michéle Lamont8. Hyperembedded demand and uneven innovation: female labour in a male-dominated service industry - Bonnie H. Erickson9. Greening organisations: Purchasing, consumption and innovation - Ken Green, Barbara Morton & Steve New10. Information and communication technologies and the role of consumers in innovation - Leslie Haddon11. The incorporation of user needs in telecom product design - Vivien Walsh, Carole Cohen & Albert Richards12. Markets, supermarkets and the macro-social shaping of demand. An instituted economic process approach - Mark Harvey

Andrew McMeekin is a lecturer based at CRIC (Centre for Research in Innovation and Competition), The University of Manchester and UMIST. Mark Tomlinson is a lecturer based at CRIC (Centre for Research in Innovation and Competition), The University of Manchester and UMIST. The late Ken Green was a lecturer at Manchester School of Management, UMIST. Vivien Walsh is a lecturer at Manchester School of Management, UMIST

Select Guide Rating

• 1. Innovation by demand? An introduction2. Social mechanisms generating demand: a review and manifesto - Alan Warde3. There’s more to the economics of consumption than (almost) unconstrained utility maximisation - G. M. Peter Swann4. Variety, growth and demand - Pier Paolo Saviotti5. Preferences and novelty – a multidisciplinary perspective - Wilhelm Ruprecht6. Social routines and the consumption of food - Mark Tomlinson & Andrew McMeekin7. Social categorization and group identification: How African-Americans shape their collective identity through consumption - Virág Molnár & Michéle Lamont8. Hyperembedded demand and uneven innovation: female labour in a male-dominated service industry - Bonnie H. Erickson9. Greening organisations: Purchasing, consumption and innovation - Ken Green, Barbara Morton & Steve New10. Information and communication technologies and the role of consumers in innovation - Leslie Haddon11. The incorporation of user needs in telecom product design - Vivien Walsh, Carole Cohen & Albert Richards12. Markets, supermarkets and the macro-social shaping of demand. An instituted economic process approach - Mark Harvey