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    1. Samhälle och politik
    2. Samhälle och kultur

    Culture, Social Class, and Race in Public Relations

    Perspectives and Applications

    AvDamion Waymer

    Inbunden, Engelska, 2012

    Del i serien Bloomsbury Studies in Political Communication

    1 533 kr

    Beställningsvara. Skickas inom 10-15 vardagar. Fri frakt över 249 kr.

    Beskrivning

    Culture, Race, and Class-Based Perspectives in Public Relations, edited by Damion Waymer, covers timely and understudied topics in the field of public relations (PR). Via research, case analysis, and theoretical discussion, the contributors to this volume explore the ways that scholars can address issues of voice (or the lack thereof) that marginalized publics have encountered in the past or are currently encountering in regard to matters of culture, race, and class. A central question this book asks is what role can and does a greater understanding of culture, race, and class play in helping scholars, teachers, students, and practitioners to aid in society becoming a better place to live and work? Culture as well as other divisive social constructs such as race and class must be unpacked, problematized, and considered carefully before the fully functioning vision of society can be deemed possible. Some topics included are the Black Panther Party and Native American Activist rhetorical PR, risk equity, critical race theory, and pedagogical approaches to teaching culture, race, and class. This edited volume serves an important early step by scholars—via the context of public relations—in this process of advocating social justice as well as organizations' role in helping society achieve these ends.

    Produktinformation

    • Utgivningsdatum:2012-09-27
    • Mått:159 x 234 x 24 mm
    • Vikt:531 g
    • Format:Inbunden
    • Språk:Engelska
    • Serie:Bloomsbury Studies in Political Communication
    • Antal sidor:262
    • Förlag:Bloomsbury Publishing Plc
    • ISBN:9780739173404

    Utforska kategorier

    • Samhälle och kultur inom Samhälle och politik
    • Diskriminering och rättvisa inom Samhälle och politik
    • Socialt arbete och välfärd inom Samhälle och politik

    Mer om författaren

    Damion Waymer is assistant professor in the Department of Communication at Virginia Polytechnic Institute and State University (Virginia Tech.)

    Recensioner i media

    Damion Waymer has compiled a much-needed and long overdue examination of public relations as a cultural practice and social institution. The wide-ranging perspectives contained in this edited volume provocatively engage with the diversity and disjunctures that inform and shape 21st-century multicultural public relations theory, practice, and education.

    Innehållsförteckning

    • Part 1. Theoretical Discussions of Culture, Social Class, and Race in Public RelationsChapter 1. Culture, Social Class, and Race-Based Perspectives in Public Relations: An Introductionby Damion WaymerChapter 2. Culture as "Traveling" Variable in Transnational Public Relations: A Dialectical Approachby Nilanjana BardhanChapter 3. A City Divided: Understanding "Class Issues" in Government Public Relationsby Damion WaymerChapter 4. The Corporation-as-Middle-Class-Person: Corporate Social Responsibility and Classby Josh BoydChapter 5. Critical Race Theory and Public Relationsby Lee EdwardsChapter 6. Two Unreconciled Strivings: Racial Constructionism and Eliminitivism in the Philosophy of Race and its Relevance to Public Relationsby Jacoby A. CarterPart 2. Questions of Pedagogy and Practice: Exploring Topics of Culture, Social Class, and Race in Public Relations EducationChapter 7. Human Trafficking in the PR Classroom: Raising Awareness for a Cause, Creating More Ethical PR Practitioners by Sarah Hagedorn Van SletteChapter 8. Expanding the Spectrum of PR and Race: Lessons from European Theorists, Media Critiques, and Catalan Programmingby Jordi Xifra and David McKieChapter 9. Higher Learning: Rethinking Crisis Communication in Response to Racial Incidents on Campusby Marlo Goldstein Hode and Rebecca J. MeisenbachChapter 10. Broaching an Uncomfortable Subject: Teaching Race in an Undergraduate Public Relations Classroomby Damion WaymerPart 3. Culture, Social Class, and Race in Public Relations: Applications and ImplicationsChapter 11. Decolonizing Occupy Oakland: Listening for Native American Voices in a Struggle against Social Inequality by Jackson B. Miller and Janelle DavisChapter 12. Speaking with and for Those Beyond the Margins: Outcast Advocacy Relations (OAR) in Publicby Damion WaymerChapter 13. Right to Know and Risk Communication: Implications of Risk Equity by Michael PalencharChapter 14. Was Black Rhetoric Ever Anything but Race in Public Relations? The Challenge of the Rhetoric of Identityby Robert L. HeathAfterwordby Damion Waymer