Kate O'Riordan is Senior Lecturer in Media and Film, University of Sussex, UK

'The Genome Incorporated: Constructing Biodigital Identity provides a refreshingly detailed investigation of how human genomics is being taken up and of the everyday ways through which people are being incorporated into it. It is a fascinating book and an important contribution to technoscience studies, media studies, and cultural studies.' Maureen McNeil, Lancaster University, UK 'In The Genome Incorporated, Kate O’Riordan produces an intersecting collection of rich and multi-layered case studies through the flexible and sensitive application of diverse methods at a range of contemporary media sites. Her attention to specificity, in production, consumption and circulation, undercuts simplistic assumptions about the genomicisation of everything and resists both utopian and dystopian versions of technological determinism.' Joan Haran, Cardiff University, UK

• Contents: Introduction; The genome and me: incorporating personal publics; Reality genomics: DNA testing and reality television genres; Imaginative incorporation: art and genomics; Identities: incorporating sexuality in the genome; Conclusion; Bibliography; Index.

Kate O'Riordan is Senior Lecturer in Media and Film, University of Sussex, UK

'The Genome Incorporated: Constructing Biodigital Identity provides a refreshingly detailed investigation of how human genomics is being taken up and of the everyday ways through which people are being incorporated into it. It is a fascinating book and an important contribution to technoscience studies, media studies, and cultural studies.' Maureen McNeil, Lancaster University, UK 'In The Genome Incorporated, Kate O’Riordan produces an intersecting collection of rich and multi-layered case studies through the flexible and sensitive application of diverse methods at a range of contemporary media sites. Her attention to specificity, in production, consumption and circulation, undercuts simplistic assumptions about the genomicisation of everything and resists both utopian and dystopian versions of technological determinism.' Joan Haran, Cardiff University, UK

• Contents: Introduction; The genome and me: incorporating personal publics; Reality genomics: DNA testing and reality television genres; Imaginative incorporation: art and genomics; Identities: incorporating sexuality in the genome; Conclusion; Bibliography; Index.

Kate O'Riordan is Senior Lecturer in Media and Film, University of Sussex, UK

'The Genome Incorporated: Constructing Biodigital Identity provides a refreshingly detailed investigation of how human genomics is being taken up and of the everyday ways through which people are being incorporated into it. It is a fascinating book and an important contribution to technoscience studies, media studies, and cultural studies.' Maureen McNeil, Lancaster University, UK 'In The Genome Incorporated, Kate O’Riordan produces an intersecting collection of rich and multi-layered case studies through the flexible and sensitive application of diverse methods at a range of contemporary media sites. Her attention to specificity, in production, consumption and circulation, undercuts simplistic assumptions about the genomicisation of everything and resists both utopian and dystopian versions of technological determinism.' Joan Haran, Cardiff University, UK

• Contents: Introduction; The genome and me: incorporating personal publics; Reality genomics: DNA testing and reality television genres; Imaginative incorporation: art and genomics; Identities: incorporating sexuality in the genome; Conclusion; Bibliography; Index.