Cognitive Foundations of Calculated Speech
Controlling Understandings in Conversation and Persuasion
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Beskrivning
In Cognitive Foundations of Calculated Speech, Robert E. Sanders shows that whether one communicates to get a response or to make one, the cognitive problem is the same-to calculate whether intended speech and behavior will have a desirable effect on the progress of the unfolding discourse or dialogue. The book details the knowledge base and principles for making such calculations.