This handbook provides a comprehensive understanding of theory, research, and applications of research in communication and social cognition.Written by leading figures across an array of disciplines, chapters in this handbook explicate the interplay of communication and social cognition to form a vantage point for the study of concepts such as framing, stereotypes, social perceptions, mood and affect, intergroup conflict, media effects, decision-making, and language and thought that are widely used in the social, cognitive, and behavioral sciences. The book is divided into seven sections: the first two sections reflect basic discussions about how processes of thought and communication are related and how social realities are influenced by aspects of communication; Sections 3-6 address specified fields including interpersonal communication, communication between groups, digital communication, and communication in applied fields of marketing, media, and health; and the final section describes innovative methods to pursue the study of communication and social cognition.This handbook integrates advances in theory and research that are rooted in and will be of interest to the fields of communication, psychology, cognitive science, media studies, linguistics, marketing, public health, management, and organizational studies.
