Karen Ross is Professor of Media and Public Communication at the University of Liverpool. Her recent publications include Rethinking Media Education: Critical Pedagogy and Identity Politics (edited with Anita Nowak and Sue Abel, 2007), Gendered Media (2009), and The Media and the Public (with Stephen Coleman, Wiley Blackwell, 2010). She is the founding editor of the ICA/Wiley Blackwell journal Communication, Culture & Critique.

"The Handbook of Gender, Sex, and Media is a gift made even more attractive in that the concepts are explored within the context of many students’ favorite topic: media." - Sex Roles

• Notes on Contributors viiiAcknowledgments xixEditor’s Introduction xxPart I Mediated Women 11 The Geography of Women and Media Scholarship 3Carolyn M. Byerly2 Chilean Women in Changing Times: Media Images and Social Understandings 20Claudia Bucciferro3 The Girls of Parliament: A Historical Analysis of the Press Coverage of Female Politicians in Bulgaria 35Elza Ibroscheva and Maria Stover4 Gossip Blogs and ‘Baby Bumps’: The New Visual Spectacle of Female Celebrity in Gossip Media 53Erin Meyers5 Fanfiction and Webnovelas: The Digital Reading and Writing of Brazilian Adolescent Girls 71Ilana Eleá6 Virtually Blonde: Blonde Jokes in the Global Age and Postfeminist Discourse 88Limor Shifman and Dafna LemishPart II Rugged Masculinity and Other Fables 1057 Men, Masculinities, and the Cave Man 107Jeffery P. Dennis8 Rhetorical Masculinity: Authoritative Utterance and the Male Protagonist 118Stuart Price9 Conan the Blueprint: The Construction of Masculine Prototypes in Genre Films 135Guido Ipsen10 Save the Cheerleader, Save the Males: Resurgent Protective Paternalism in Popular Film and Television after 9/11 157Sarah Godfrey and Hannah Hamad11 Fucking Vito: Masculinity and Sexuality in The Sopranos 174Lynne Hibberd12 Studio5ive.com: Selling Cosmetics to Men and Reconstructing Masculine Identity 189Claire HarrisonPart III Queering the Pitch 20513 No Hard Feelings: Reflexivity and Queer Affect in the New Media Landscape 207Katherine Sender14 The L Word: Producing Identities through Irony 226Julie Scanlon15 Andro- phobia?: When Gender Queer is too Queer for L Word Audiences 241Rebecca Kern16 Questioning Queer Audiences: Exploring Diversity in Lesbian and Gay Men’s Media Uses and Readings 260Alexander Dhoest and Nele Simons17 ‘In Touch’ with the Female Body: Cinema, Sport, and Lesbian Representability 277Katharina Lindner18 Why Doesn’t your Compass Work?: Pirates of the Caribbean, Fantasy Blockbusters, and Contemporary Queer Theory 294Martin Fradley19 Raised Voices: Homophobic Abuse as a Catalyst for Coming Out in US Teen Television Drama Series 313Susan Berridge20 Transmen on the Web: Inscribing Multiple Discourses 326Matthew Heinz21 Transgendered Saints and Harlots: Reproduction of Popular Brazilian Transgender Stereotypes through Performance on Stage, on Screen, and in Everyday Life 344Johannes SjöbergPart IV Women, Men, and Gender 36322 Sex/Gender and the Media: From Sex Roles to Social Construction and Beyond 365Cynthia Carter23 Colin Won’t Drink out of a Pink Cup 383Barbara Mitra and Jenny Lewin- Jones24 Postfeminism Meets Hegemonic Masculinities: Young People Read the ‘Knowing Wink’ in Advertising 401Sue Abel25 Communication as Commodification: Video Technology and the Gendered Gaze 419Corinna Chong, Heather Molyneaux, and Hélène Fournier26 Dutch Moroccan Girls Performing their Selves in Instant Messaging Spaces 436Koen Leurs and Sandra PonzanesiPart V All about Sex 45527 Sex and the Media 457Feona Attwood28 Deliciously Consumable: The Uses and Abuses of Irony in ‘Sex-Trafficking’ Campaign Films 470Jane Arthurs29 The Sex Inspectors: Self-help, Makeover, and Mediated Sex 487Laura Harvey and Rosalind Gill30 Enacting Bodies: Online Dating and New Media Practices 502Begonya Enguix and Elisenda Ardévol31 Gender and Sexuality in the Internet Era 516Panayiota Tsatsou32 Gay for Pay: The Internet and the Economics of Homosexual Desire 535John MercerIndex 552

Karen Ross is Professor of Media and Public Communication at the University of Liverpool. Her recent publications include Rethinking Media Education: Critical Pedagogy and Identity Politics (edited with Anita Nowak and Sue Abel, 2007), Gendered Media (2009), and The Media and the Public (with Stephen Coleman, Wiley Blackwell, 2010). She is the founding editor of the ICA/Wiley Blackwell journal Communication, Culture & Critique.

"The Handbook of Gender, Sex, and Media is a gift made even more attractive in that the concepts are explored within the context of many students’ favorite topic: media." - Sex Roles

• Notes on Contributors viiiAcknowledgments xixEditor’s Introduction xxPart I Mediated Women 11 The Geography of Women and Media Scholarship 3Carolyn M. Byerly2 Chilean Women in Changing Times: Media Images and Social Understandings 20Claudia Bucciferro3 The Girls of Parliament: A Historical Analysis of the Press Coverage of Female Politicians in Bulgaria 35Elza Ibroscheva and Maria Stover4 Gossip Blogs and ‘Baby Bumps’: The New Visual Spectacle of Female Celebrity in Gossip Media 53Erin Meyers5 Fanfiction and Webnovelas: The Digital Reading and Writing of Brazilian Adolescent Girls 71Ilana Eleá6 Virtually Blonde: Blonde Jokes in the Global Age and Postfeminist Discourse 88Limor Shifman and Dafna LemishPart II Rugged Masculinity and Other Fables 1057 Men, Masculinities, and the Cave Man 107Jeffery P. Dennis8 Rhetorical Masculinity: Authoritative Utterance and the Male Protagonist 118Stuart Price9 Conan the Blueprint: The Construction of Masculine Prototypes in Genre Films 135Guido Ipsen10 Save the Cheerleader, Save the Males: Resurgent Protective Paternalism in Popular Film and Television after 9/11 157Sarah Godfrey and Hannah Hamad11 Fucking Vito: Masculinity and Sexuality in The Sopranos 174Lynne Hibberd12 Studio5ive.com: Selling Cosmetics to Men and Reconstructing Masculine Identity 189Claire HarrisonPart III Queering the Pitch 20513 No Hard Feelings: Reflexivity and Queer Affect in the New Media Landscape 207Katherine Sender14 The L Word: Producing Identities through Irony 226Julie Scanlon15 Andro- phobia?: When Gender Queer is too Queer for L Word Audiences 241Rebecca Kern16 Questioning Queer Audiences: Exploring Diversity in Lesbian and Gay Men’s Media Uses and Readings 260Alexander Dhoest and Nele Simons17 ‘In Touch’ with the Female Body: Cinema, Sport, and Lesbian Representability 277Katharina Lindner18 Why Doesn’t your Compass Work?: Pirates of the Caribbean, Fantasy Blockbusters, and Contemporary Queer Theory 294Martin Fradley19 Raised Voices: Homophobic Abuse as a Catalyst for Coming Out in US Teen Television Drama Series 313Susan Berridge20 Transmen on the Web: Inscribing Multiple Discourses 326Matthew Heinz21 Transgendered Saints and Harlots: Reproduction of Popular Brazilian Transgender Stereotypes through Performance on Stage, on Screen, and in Everyday Life 344Johannes SjöbergPart IV Women, Men, and Gender 36322 Sex/Gender and the Media: From Sex Roles to Social Construction and Beyond 365Cynthia Carter23 Colin Won’t Drink out of a Pink Cup 383Barbara Mitra and Jenny Lewin- Jones24 Postfeminism Meets Hegemonic Masculinities: Young People Read the ‘Knowing Wink’ in Advertising 401Sue Abel25 Communication as Commodification: Video Technology and the Gendered Gaze 419Corinna Chong, Heather Molyneaux, and Hélène Fournier26 Dutch Moroccan Girls Performing their Selves in Instant Messaging Spaces 436Koen Leurs and Sandra PonzanesiPart V All about Sex 45527 Sex and the Media 457Feona Attwood28 Deliciously Consumable: The Uses and Abuses of Irony in ‘Sex-Trafficking’ Campaign Films 470Jane Arthurs29 The Sex Inspectors: Self-help, Makeover, and Mediated Sex 487Laura Harvey and Rosalind Gill30 Enacting Bodies: Online Dating and New Media Practices 502Begonya Enguix and Elisenda Ardévol31 Gender and Sexuality in the Internet Era 516Panayiota Tsatsou32 Gay for Pay: The Internet and the Economics of Homosexual Desire 535John MercerIndex 552

Karen Ross is Professor of Media and Public Communication at the University of Liverpool. Her recent publications include Rethinking Media Education: Critical Pedagogy and Identity Politics (edited with Anita Nowak and Sue Abel, 2007), Gendered Media (2009), and The Media and the Public (with Stephen Coleman, Wiley Blackwell, 2010). She is the founding editor of the ICA/Wiley Blackwell journal Communication, Culture & Critique.

"The Handbook of Gender, Sex, and Media is a gift made even more attractive in that the concepts are explored within the context of many students’ favorite topic: media." - Sex Roles

• Notes on Contributors viiiAcknowledgments xixEditor’s Introduction xxPart I Mediated Women 11 The Geography of Women and Media Scholarship 3Carolyn M. Byerly2 Chilean Women in Changing Times: Media Images and Social Understandings 20Claudia Bucciferro3 The Girls of Parliament: A Historical Analysis of the Press Coverage of Female Politicians in Bulgaria 35Elza Ibroscheva and Maria Stover4 Gossip Blogs and ‘Baby Bumps’: The New Visual Spectacle of Female Celebrity in Gossip Media 53Erin Meyers5 Fanfiction and Webnovelas: The Digital Reading and Writing of Brazilian Adolescent Girls 71Ilana Eleá6 Virtually Blonde: Blonde Jokes in the Global Age and Postfeminist Discourse 88Limor Shifman and Dafna LemishPart II Rugged Masculinity and Other Fables 1057 Men, Masculinities, and the Cave Man 107Jeffery P. Dennis8 Rhetorical Masculinity: Authoritative Utterance and the Male Protagonist 118Stuart Price9 Conan the Blueprint: The Construction of Masculine Prototypes in Genre Films 135Guido Ipsen10 Save the Cheerleader, Save the Males: Resurgent Protective Paternalism in Popular Film and Television after 9/11 157Sarah Godfrey and Hannah Hamad11 Fucking Vito: Masculinity and Sexuality in The Sopranos 174Lynne Hibberd12 Studio5ive.com: Selling Cosmetics to Men and Reconstructing Masculine Identity 189Claire HarrisonPart III Queering the Pitch 20513 No Hard Feelings: Reflexivity and Queer Affect in the New Media Landscape 207Katherine Sender14 The L Word: Producing Identities through Irony 226Julie Scanlon15 Andro- phobia?: When Gender Queer is too Queer for L Word Audiences 241Rebecca Kern16 Questioning Queer Audiences: Exploring Diversity in Lesbian and Gay Men’s Media Uses and Readings 260Alexander Dhoest and Nele Simons17 ‘In Touch’ with the Female Body: Cinema, Sport, and Lesbian Representability 277Katharina Lindner18 Why Doesn’t your Compass Work?: Pirates of the Caribbean, Fantasy Blockbusters, and Contemporary Queer Theory 294Martin Fradley19 Raised Voices: Homophobic Abuse as a Catalyst for Coming Out in US Teen Television Drama Series 313Susan Berridge20 Transmen on the Web: Inscribing Multiple Discourses 326Matthew Heinz21 Transgendered Saints and Harlots: Reproduction of Popular Brazilian Transgender Stereotypes through Performance on Stage, on Screen, and in Everyday Life 344Johannes SjöbergPart IV Women, Men, and Gender 36322 Sex/Gender and the Media: From Sex Roles to Social Construction and Beyond 365Cynthia Carter23 Colin Won’t Drink out of a Pink Cup 383Barbara Mitra and Jenny Lewin- Jones24 Postfeminism Meets Hegemonic Masculinities: Young People Read the ‘Knowing Wink’ in Advertising 401Sue Abel25 Communication as Commodification: Video Technology and the Gendered Gaze 419Corinna Chong, Heather Molyneaux, and Hélène Fournier26 Dutch Moroccan Girls Performing their Selves in Instant Messaging Spaces 436Koen Leurs and Sandra PonzanesiPart V All about Sex 45527 Sex and the Media 457Feona Attwood28 Deliciously Consumable: The Uses and Abuses of Irony in ‘Sex-Trafficking’ Campaign Films 470Jane Arthurs29 The Sex Inspectors: Self-help, Makeover, and Mediated Sex 487Laura Harvey and Rosalind Gill30 Enacting Bodies: Online Dating and New Media Practices 502Begonya Enguix and Elisenda Ardévol31 Gender and Sexuality in the Internet Era 516Panayiota Tsatsou32 Gay for Pay: The Internet and the Economics of Homosexual Desire 535John MercerIndex 552