Bokus
Deana McDonagh, Joe Langford - Focus Groups, E-bok

E-bok, Engelska, 2002

Focus Groups

Av Deana McDonagh, Joe Langford

2268 kr

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Beskrivning
The focus group is widely used to as a tool for increasing the understanding of users and their requirements, and identifying potential solutions for these requirements. Its main value lies in the conveyance of less tangible information that cannot be obtained using more traditional methods. Eliciting user needs beyond the functional is crucial for
Produktinformation
  • Utgivningsdatum: 2002-11-14
  • Språk: Engelska
  • Filformat: PDF
  • Kopieringsskydd: LCP
  • ISBN: 9781134505654
  • Förlag: CRC Press
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