Willy Jou is an associate professor at Waseda University in Japan. He received a PhD in political science from the University of California, Irvine, and has written on attitudes towards the political system, understanding of ideology, and electoral systems.  He is the co-author of Why Policy Representation Matters.Masahisa Endo is a lecturer at the Faculty of Humanities and Economics, Kochi University in Japan. His research interests span voting behaviour, electoral mobilization, party politics, and survey methodology. His work has appeared in Japan Decides 2014: Japanese General Election. He holds an MA in Government from Cornell University, USA.

• 1. Understanding Ideological Semantics.- 2. Perceptions of Parties' Ideological Locations and the Generation Gap.- 3. Ideological Voting: Generational and Educational Effects.- 4. Comparing Ideological Labels.- 5. Profiling Radical Right Support.- 6. Conclusion.

Willy Jou is an associate professor at Waseda University in Japan. He received a PhD in political science from the University of California, Irvine, and has written on attitudes towards the political system, understanding of ideology, and electoral systems.  He is the co-author of Why Policy Representation Matters.Masahisa Endo is a lecturer at the Faculty of Humanities and Economics, Kochi University in Japan. His research interests span voting behaviour, electoral mobilization, party politics, and survey methodology. His work has appeared in Japan Decides 2014: Japanese General Election. He holds an MA in Government from Cornell University, USA.

• 1. Understanding Ideological Semantics.- 2. Perceptions of Parties' Ideological Locations and the Generation Gap.- 3. Ideological Voting: Generational and Educational Effects.- 4. Comparing Ideological Labels.- 5. Profiling Radical Right Support.- 6. Conclusion.