Language, Media and Globalization in the Periphery

Sender Dovchin received her Ph.D. from University of Technology, Sydney in 2015. She is currently a Senior Research Fellow at the School of Education, Curtin University, Western Australia. Previously, she was an Associate Professor at the Centre for Language Research, University of Aizu, Japan. Her research explores the linguistic practices of young generation in the current age of globalization. She has published her works in the Journal of Sociolinguistics, International Journal of Multilingualism, Multilingua, English Today, World Englishes, Asian Englishes, International Multilingual Research Journal, Translation and Translanguaging in Multilingual Contexts and Inner Asia. Her most recent book is Popular Culture, Voice and Linguistic Diversity: Young Adults Online and Offline (2018) co-authored with Alastair Pennycook and Shaila Sultana.

"In this absorbing book, Sender Dovchin shows us how young Mongolians make ‘Heltei bol hultei’ (If you have language, you have legs) a reality as they engage with diverse forms of language and popular music. Through a range of fascinating examples of Mongolian musical linguascapes, she vividly demonstrates the diverse symbolic and political effects of artists’ creative language use. A key book for understanding language, culture and the periphery." - Alastair Pennycook, Distinguished Professor at University of Technology, Sydney, and author of Posthumanist Applied Linguistics (Routledge, 2018). "Inviting the reader into the little known world of Mongolian popular music, Sender Dovchin makes a powerful argument for the theoretical relevance of "linguascapes" to contemporary applied linguistics. "Language, Media, and Globalization in the Periphery" is a compelling and highly readable text from an exciting new scholar whose innovative work will resonate with both teachers and researchers across global sites. What’s next?" - Bonny Norton, FRSC. Professor and Distinguished University Scholar, University of British Columbia"Dovchin has opened up a whole new world to us with a gripping narrative of the dynamic linguascapes of popular music in Mongolia. The linguistic, cultural and political complexities presented in this account show that what is periphery in geographical terms should be central in sociolinguistics research. The book is an important contribution to the growing literature on language, media and globalization." - Li Wei, Professor and Chair of Applied Linguistics, University College London, UK

• 1. Language, Media and Globalization in the Periphery2. Globalization as World of Scapes3. A Theory of Linguascapes4. Linguistics (N)ethnography5. Derivative Linguascapes6. Symbolic Linguascapes7. Relocalized Linguascapes8. Bi/Multilingualism, Linguascapes and Language Education