SIMONE C. L. CHENG Department of Marketing, City University of Hong Kong FANNY S.L. CHEUNG Assistant Professor, Department of Marketing, City University of Hong KongWAH LEUNG CHEUNG Associate Professor, Department of Marketing, Hong Kong Baptist UniversityCHERIS W.C. CHOW Department of Marketing, City University of Hong KongLENA CROFT Department of Management, The Chinese University of Hong KongWOLFGANG DOROW European University Viadrina, Frankfurt (Oder), GermanyMARTIN HEMMERT Korea University Business School, Seoul, KoreaJOHN KIDD Operations and Information Management Group, Aston Business School, UKK.F. LAU Lingnan University, Hong KongLEO LEUNG Lingnan University, Hong KongW.F. LEUNG Director (Academic & Youth Education), Hong Kong College of Technology, Hong KongXUE LI Doctoral Programme, Aston Business School, UK.SHIGE MAKINO Department of Management, The Chinese University of Hong KongSHARON MOORE Professor of International Business and Strategic Management, Sydney Graduate School, AustraliaGERARD PRENDERGAST Associate Professor, Department of Marketing, Hong Kong Baptist UniversityCHE-JEN SU Department of Restaurant, Hotel & Institutional Management, Fu-Jen Catholic University, TaiwanCHEUNG-CHIEN WANG Department of Restaurant, Hotel & Institutional Management, Fu-Jen Catholic University, TaiwanJULIE JIE WEN Lecturer, University of Western Sydney, AustraliaPAMELA YEOW Kent Business School, University of Kent, UK
