Health and the Media

This book is a collection of the best contemporary studies on health and the media. A collection of the best contemporary studies on health and the media. Brings together perspectives from media studies and medical sociology. Illuminates the influence that the mass media have on health beliefs and behaviour, and on health care practices and policy-making. Covers previously neglected areas, such as the role of the Internet, studies of production and reception, and the reporting of health care policies. Points the way forward for future developments in this exciting new field.