Racism, Sexism, and the Media

Clint C. Wilson II, EdD is professor of Journalism at the Howard University School of Communications and graduate professor in its Graduate School of Arts and Sciences. A recipient of the Honor Medal for Distinguished Service in Journalism from the University of Missouri, Wilson has published scholarly work on the relationship between people of color and mainstream general circulation media in Journalism Educator, Columbia Journalism Review, Quill, and Change. His professional journalism career includes work for various news media organizations, including the Associated Press, Los Angeles Times, The Washington Post, St. Petersburg Times, USA Today.com and the Los Angeles Sentinel.Félix F. Gutiérrez, PhD, is professor of Journalism and Communication in the Annenberg School for Communication and Journalism and professor of American Studies and Ethnicity in the Dana and David Dornsife College of Letters, Arts and Sciences at the University of Southern California. A former senior vice president of the Newseum and Freedom Forum, his publication credits include five books and more than 50 articles or book chapters on diversity and the media. He received the 2011 Lionel C. Barrow Jr. Award for Distinguished Achievement in Diversity Research and Education of the Association for Education in Journalism and Mass Communication. The National Association of Hispanic Journalists named him the "Padrino (Godfather) of Hispanic Journalists" in 1995 and inducted him into its Hall of Fame in 2002.Lena M. Chao is Associate Professor of Communication Studies at CaliforniaState University, Los Angeles where she also serves as Director for theAsian and Asian American Institute. Prior to joining the faculty at CSULA,she was on the administrative staff of the Media Institute for Minorities atthe University of Southern California and worked as a Public ServiceCoordinator at KFWB News radio in Los Angeles. She also has worked at RadioEspanol and served as Media Director for the American Civil Liberties Unionof Southern California. Her areas of scholarly specialization include public relations, masscommunication, and intercultural and interpersonal communications. Heracademic work has been published in Human Communication, California Politicsand Policy, and Feedback among others. She was on the founding board of the Media Action Network for AsianAmericans (MANAA), a watchdog group that monitors communications media inthe United States for fair, balanced and accurate portrayals of AsianPacific Americans. Her public service activities also includes membership onthe advisory boards of two non-profit organizations, The Coalition ofBrothers and Sisters Unlimited, and the Estelle Van Meter MultipurposeCenter, both located in South Central Los Angeles. She is Faculty Directorfor Service Learning at Cal State L.A., promoting curriculum development andfaculty and student involvement in community service learning opportunities.Ms. Chao received her B.A. in English Literature from the University ofCalifornia, Los Angeles, and her M.S. in Print Journalism and Ph.D. inCommunication Arts and Sciences from the University of Southern California.

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• PART I. MAJORITY RULES: "MINORITIES" AND THE MEDIA1. Demographics2. Media Matters3. Disparaging the "Other"PART II. RACISM AND SEXISM IN AMERICAN ENTERTAINMENT4. "Bamboozling" Stereotypes Through the 20th Century5. Race, Culture & Gender in the New Media AgePART III. RACISM AND SEXISM IN PUBLIC COMMUNICATIONS6. The Press: Whose (News) Media Is It?7. Marketing and Advertising: The Media′s Not So Silent Partners8. Public Relations: An Opportunity to Influence the MediaPART IV. OVERCOMING RACE AND GENDER INSENSITIVE MEDIA9. Advocacy: Keeping Their Feet to the Fire10. Access: Equitable Hiring Principles Elude Media Employers11. Alternative Media