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Ola Salem - Lost History of Perfume, Inbunden

Inbunden, Engelska, 2027

Lost History of Perfume

Scent, Power, and Empire

Av Ola Salem

219 kr

Kommande

Beskrivning
“With a perfumer’s art, Ola Salem gives us a heady concoction of travelogue, history, and culture.” —Tilar Mazzeo, New York Times bestselling author A cultural journey through the world of fragrance, weaving together ancient tradition and modern artistry to tell the untold history of our favorite perfume trends of today Scent’s grip on how we feel and what we remember is distinct from our other senses. Unlike sight, sound, taste, or touch, smell bypasses the brain’s central relay, going straight to the limbic system where we process emotions and store memories. This means that a single whiff of perfume can instantly evoke nostalgia, moving us in ways we cannot always explain. Perfume has fascinated every civilization for millennia, evolving from a tool for ancient rituals to a $50 billion global industry. But long before France bottled its fame, Arabia perfected the art of scent—not just as a measure of beauty and attraction but also as a display of power. Yes, Chanel revolutionized fragrance with No. 5, Guerlain’s Shalimar reshaped how the East was imagined, and Tom Ford’s Oud Wood brought the scented wood to the streets of London, Paris, and New York. But places like the Arab gulf, North Africa, East Asia, which gave the world much of these ingredients and techniques, have been written out of their own history. “Intimate, funny, and deeply research” (Clarissa Ward, author of On All Fronts) and based on months of on-the-ground reporting across four continents, Egyptian American journalist Ola Salem provides a first-hand account of the perfume monopoly, interrogating the “fraghead” revolution, debunking industry stereotypes, and examining what the future of fragrance will look like. From Cleopatra’s perfume factories to the modern-day Sephora counter, from the jasmine fields of Egypt to the frankincense trees in Oman, Salem takes readers on an immersive cultural journey to shine a light on the oft-overlooked corners, cultivators, and creators of the fragrance world.
Produktinformation
  • Utgivningsdatum: 2027-05-20
  • Mått: 140 x 213 x 17 mm
  • Vikt: 446 g
  • Format: Inbunden
  • Språk: Engelska
  • Antal sidor: 256
  • Förlag: Simon & Schuster
  • ISBN: 9781668210925
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Mer om författaren

Ola Salem is the founding managing editor of New Lines Magazine and has written for other outlets like The Guardian, The Washington Post, Al Jazeera, The National, and Foreign Policy, covering topics like culture, history, and politics in and outside of the Arab world. While writing this book, she traveled to Grasse, France, and the Arab Gulf to study perfumery.

Recensioner i media

"This is the book perfume history has been waiting for. Ola Salem doesn’t just trace scent from the frankincense souks of Oman to the algorithmic desires of FragranceTok, she reclaims its history. I thought I knew perfume, until I read this book. The Lost History of Perfume reveals the extraordinary histories hidden behind the fragrances we think we know—from the Arab traditions that shaped perfumery to the Orientalist fantasies that transformed the East into Western luxury. Salem brings into view the women and Arab perfumers whose creativity has too often disappeared from the official record, asking a deceptively simple question: who gets to decide who is a perfumer, whose work counts as genius, and whose history gets remembered? Meticulously researched, politically astute and deeply human, this is a cultural history disguised as a history of scent. It will change the way you smell the world."—Rana Ayyub, global affairs columnist for The Washington Post "Brilliant and fascinating, reclaiming the history of perfume could not be better researched or more of an enchanting page turner. "—Arwa Damon, award winning ex-CNN Senior International Correspondent and founder of INARA “The Lost History of Perfume is a marvelous journey through the Near East, to rediscover the women—modern and ancient—behind the most seductive scents in history. With a perfumer's art, Ola Salem gives us a heady concoction of travelogue, history, and culture.”—Tilar Mazzeo, author of The Widow Clicquot "Perfume history has been told as a man's trade with a woman's marketing budget. Salem corrects the record, starting with Tapputi, history's first named perfumer and a woman, through Hatshepsut's own expedition for frankincense, to Cleopatra wielding scent as a deliberate, unmistakably political weapon. The Lost History of Perfume is sharpest when it shows how thoroughly the industry later stripped women—and the non-Western world—out of a story they built. Honest, well-reported, and overdue."—Kara Cooney, Egyptologist and author of When Women Ruled the World "Salem writes with a reporter's nose for the story others have missed. From Cleopatra's perfume-soaked sails to the science of why smell lodges in memory, she restores the people, places and power struggles the industry has spent centuries editing out. Intimate, funny, and deeply researched." —Clarissa Ward, CNN Chief International Correspondent and author of On All Fronts “Salem offers a fresh perspective on something we encounter every day but rarely stop to consider in this captivating journey through time, space and our own human brains. The Lost History of Perfume is a deeply researched exploration of the scents that surround us, and is destined to become a lasting reference on the subject.”—Hala Gorani, journalist and author of But You Don’t Look Arab "The Lost History of Perfume is a deeply researched, good-humored, and compulsively readable corrective to the myth that the West is the home of perfumery. It's brimming with important, original journalism and profoundly human stories that will revolutionize the way you think about the fragrance industry." —Dr. Ally Louks, author of Under Your Nose

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