This book looks at the position of women in the media in capitalism and socialism using ecofeminist lenses. It argues that when the position of women in the media in capitalism is at stake, women suffer from discrimination, structural barriers, lack of recognition and a masculine way of thinking across countries whereas in socialism women did not suffer from the lack of recognition but they did suffer from dual expectations, which placed a burden on them and enabled the return of patriarchal discrimination with the change of regimes and this leads to the notion of masculine thinking that underpinned socialist regimes too.Whilst it is obvious from existing research, as well as chapters in this book, that socialist regimes had more respect for women, it is clear that they were also underpinned by a masculine thought to an extent, which resulted in a double burden on women in society and this was mirrored by the media.Therefore, the book argues that the new socialism is needed, the one which will take into consideration patriarchy in all of its elements and include not just policies on equal pay and equal opportunities in the organisation but also has active women’s voices in designing policies that last and that makes an impact on equality in all of its social segments.Contributions from Nikolina Borčić, Ovidiana Bulumac, Joseph Nwanja Chukwu, Carla Cruz, Maria Cunha, Ivana Čuljak, Ivona Čulo, Béatrice Damian-Gaillard, Elena Díaz, Sanita Nwakpu Ekwutosi, Barbara Henderson, Bethany Fenner, Mirela Holy, Lisa Makarchuk, Anka Mihajlov Prokopović, Chinedu Jude Nwasum, Jude Nwakpoke Ogbodo, Eugénie Saitta, Paloma Sanz-Marcos, Nataša Simeunović Bajić, Salomé Sola-Morales, Martina Topić, Hanne Vandenberghe, Lea Vene, Marija Vujović, Belén Zurbano-Berenguer, Batya Weinbaum.
