Magic of Organization

Edited by Hugo Letiche, Professor of Organization and Education, ISTEC, Paris, France, Visiting Fellow, Nyenrode Business University, Breukelen, the Netherlands and member of LITEM, a research lab of the Université Paris-Saclay, France, Stephen A. Linstead, Professor of Management Humanities, The York Management School, University of York, UK and Jean-Luc Moriceau, Professor of Research Methods and Accountability, Institut Mines-Telecom Business School, member of LITEM (University of Paris Saclay), Evry/Paris, France

• Contents:List of contributors vii1 Introduction 1Hugo Letiche, Stephen A. Linstead and Jean-Luc MoriceauPART I MAGIC AND IMAGINATION2 Introductory chapter to Part I – magic and imagination:taking strategy into the unknown 26Per Olof Berg3 The return of the Magi: image magic and theinstitutionalisation of kitsch therapeutic fantasy 59James Fairhead4 The persistence of magic: management and the new alchemy 82Iain Munro5 The intra-act of accounting 99Ivo De Loo, Alan Lowe and Philip Smith6 Risk management and the magical arts: rituals of riskcalculation in the banking industry 125Peter Case and Peter Pelzer7 Markets and machines: the magic of predicting, obscuringand securing value 143Geoff Lightfoot and Simon LilleyPART II MAGIC AND ITS TRANSGRESSIONS8 Introductory chapter to Part II – magic being re-understood 160Hugo Letiche9 Grammarye, grammatization, grammatology:interviewing technique as a magic trick 190Jean-Luc Moriceau10 Artaud’s dissolute magic: some thoughts on ambivalent desires 207Heather Höpfl11 Magification as bunny(-fication) 224Hugo Letiche12 Magic or the presence of absence 239Michael Lazarin13 Schwung magic: aesthetic subversion of organization inthe philosophy of Deleuze and Guattari 263Pierre Guillet de MonthouxAfterword 275Hugo Letiche, Stephen A. Linstead and Jean-Luc Moriceau