Bokus
Sarah Pedersen - Why Blog?, Häftad

Häftad, Engelska, 2010

Why Blog?

Motivations for Blogging

Av Sarah Pedersen

Del i serien Chandos Information Professional Series

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Beskrivning
'Weblogging' or ‘blogging’ has joined e-mail and Internet home pages as one of the most popular uses of the Internet. This book focuses on the British blogosphere, comparing British bloggers to the more researched US. Motivations covered include the desire to connect with others online, the need to express opinions or blow off steam, or to share experiences, and a growing financial motivation in the blogosphere. Other motivations explored include a desire to become a ‘citizen journalist’, a need for validation, the commercial possibilities of blogging and the possibility of turning your blog into a published ‘book’.
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Dr Sarah Pedersen is a Reader in the Department of Communication, Marketing and Media, The Aberdeen Business School, at The Robert Gordon University in Aberdeen, where she is Course Leader of the MSc in Publishing Studies. Her research and teaching interests include computer-mediated communication, media history and gender and the media and she has published extensively on the subjects of UK blogging, women and blogging and women’s use of mass media. She is currently the Chair of the UK Association for Publishing Education (UK APE).

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