What Anthropologists Do

Veronica Strang is Professor of Social Anthropology at the University of Auckland. An environmental anthropologist, she has written extensively on water, land and resource issues in Australia and the UK, and is the author of Uncommon Ground: cultural landscapes and environmental values (Berg 1997), and The Meaning of Water (Berg 2004).

Veronica Strang's What Anthropologists Do provides a valuable panoramic view of the wide-ranging work undertaken by anthropologists. Engagingly written and useful for school and anthropology students considering their career options, it will be accessible for any reader wondering what it is that anthropologists really do. Dr Kathryn Tomlinson Strang's excellent writing is interspersed with first-person narratives by practicing anthropologists in and out of the university relating why they chose the field and how their work grew into professions for which they have great passion. The combination of scholarship and personal accounts of practitioners make this book one of a kind. Essential. M. Cedar Face, CHOICE Magazine It is a commendable exericse to gather a huge amount of information on the application of anthropology in almost every possible field in the comtemporary world and to disseminate this knowledge in simple and easy-to-understand language to its young (or not) readers. Subhadra Mitra Channa, Anthropological Notebooks

• GlossaryIntroductionWhat do anthropologists do?Employing AnthropologyConducting ResearchChapter 1. Anthropology and AdvocacyBalancing ActsFacilitating Cross-cultural CommunicationDefending Livelihoods and KnowledgeHuman Rights Land RightsParticipatory ActionChapter 2. Anthropology and AidCrossing BoundariesAid and AmbiguityNGO-graphyAssisting AidDealing with DisplacementUnderstanding Race and RacismChapter 3. Anthropology and DevelopmentCritiquing DevelopmentIn DevelopmentConnecting Multiple RealitiesConserving Cultural DiversityGlobalizationChapter 4. Anthropology and the Environment'Environmental' Problems Indigenous KnowledgesPolitical EcologyUnpacking GarbageHuman-Animal RelationsAnthropology and EnvironmentalismChapter 5. Anthropology and GovernanceThe Big PictureThe Not So Big PictureHome WorkPrescription and PersuasionEducationChapter 6. Anthropology, Business and IndustryMoney MattersAnthropologists in BusinessMultinational and Multicultural CommunicationAnthropology and Communications MediaMarketing AnthropologyDesigning AnthropologyChapter 7. Anthropology and HealthHealth in a Cultural ContextFrom The Cradle to The GraveFood and LifestyleUnderstanding DiseaseDrug Cultures and CrimeManaging HealthChapter 8. Anthropology, Art and Identity Defining IdentityGender and SexualityRace, Nationalism and Social Movements Representing IdentityArt and PerformanceMuseums and Cultural HeritageFilm and PhotographyConclusionApplying AnthropologyInterdisciplinary AnthropologyTransferring Anthropology What Kind of People Become Anthropologists?Appendix 1. Studying AnthropologyAppendix 2. Further ReadingAppendix 3. Other resourcesAnthropology Associations and NetworksAnthropology JournalsVirtual Libraries in AnthropologyBibliographyAcknowledgements