Gill Whitty-Collins was born near Liverpool and after attending the local comprehensive high school went to study at Cambridge University. After graduating, she joined Procter & Gamble, where she led global brands such as Always, Pantene and Olay and swiftly moved up the ladder to Marketing Director, General Manager and finally Vice President. Her Story and vision will inspire you to join the force to make gender inequality history in the workplace and our society.

‘A must read for everyone working for a big corporation, this is a powerful & insightful book on the need for true gender equality in the workplace. It will help you better understand your potential as an employee and manager. I only wish I had read it when I was younger, it’s going to be mandatory reading for my daughters & son before they start their careers.’Lorraine Candy, author of Mum, What’s Wrong with You?’: 101 Things Only Mothers of Teenage Girls Know'A fantastically astute and compelling exploration of equality that everyone who works needs to read – both men and women.’Viv Groskop author of How to Own the Room‘This book has changed my world view on gender equality in a way others have not. I now have a level of awareness and understanding that was simply not there before.’Jo Scaife CEO of Clearblue®'This book tells the inconvenient truth about the gender inequality issue, providing some real deep insights into what truly gets in the way of driving diversity - even in companies that are trying to do the right thing. It may be uncomfortable reading for some but crucial for driving the needed change to create a long-term advantage.'Paul Polman Founder & Chair, Imagine & Ex CEO, Unilever'This sprightly book draws on personal anecdotes and academic research to make a readable and practical case for improving inclusion'Brooke Masters, Chief Business Commentator, Financial Times'In the tradition of all the most efficient execs, Whitty-Collins sets out an almighty set of recommendations.'Sunday Times Magazine'Gill Whitty-Collins is 2020’s driving force in the fight against gender discrimination.'Hood Magazine'A call to action, a real eye-opener and a must-read for everyone.'Books etc'A fantastically clear and research-backed approach to understanding why everyone should be feminists.'Felicia Willow, CEO, The Fawcett Society'Packed full of great insights and helpful action-oriented advice.'Jane Cunningham, Co-author of Brandsplaining

• Foreword by Andy Burnham 11Preface 15How this book works 211 Yes, it is an issue 252 Do you have feminist phobia? 353 A few bad men 444 Maybe men are just better? 555 The invisible power of culture (and other forces) 636 The science bit 777 The competence vs confidence equation 858 Giving good meeting 1009 The Umbrella Theory 10510 The women who win at work 12111 Sisters are (not) doing it for themselves 14512 The cruel bit 15013 So why do men win at work? 15814 And now what the hell are we going to do about it? 166To Do lists 171Postscript: Winning at work after Covid 207A final word 217Acknowledgements 218Endnotes 219Book group discussion points 235Some useful organisations & web resources 237

Gill Whitty-Collins was born near Liverpool and after attending the local comprehensive high school went to study at Cambridge University. After graduating, she joined Procter & Gamble, where she led global brands such as Always, Pantene and Olay and swiftly moved up the ladder to Marketing Director, General Manager and finally Vice President. Her Story and vision will inspire you to join the force to make gender inequality history in the workplace and our society.

‘A must read for everyone working for a big corporation, this is a powerful & insightful book on the need for true gender equality in the workplace. It will help you better understand your potential as an employee and manager. I only wish I had read it when I was younger, it’s going to be mandatory reading for my daughters & son before they start their careers.’Lorraine Candy, author of Mum, What’s Wrong with You?’: 101 Things Only Mothers of Teenage Girls Know'A fantastically astute and compelling exploration of equality that everyone who works needs to read – both men and women.’Viv Groskop author of How to Own the Room‘This book has changed my world view on gender equality in a way others have not. I now have a level of awareness and understanding that was simply not there before.’Jo Scaife CEO of Clearblue®'This book tells the inconvenient truth about the gender inequality issue, providing some real deep insights into what truly gets in the way of driving diversity - even in companies that are trying to do the right thing. It may be uncomfortable reading for some but crucial for driving the needed change to create a long-term advantage.'Paul Polman Founder & Chair, Imagine & Ex CEO, Unilever'This sprightly book draws on personal anecdotes and academic research to make a readable and practical case for improving inclusion'Brooke Masters, Chief Business Commentator, Financial Times'In the tradition of all the most efficient execs, Whitty-Collins sets out an almighty set of recommendations.'Sunday Times Magazine'Gill Whitty-Collins is 2020’s driving force in the fight against gender discrimination.'Hood Magazine'A call to action, a real eye-opener and a must-read for everyone.'Books etc'A fantastically clear and research-backed approach to understanding why everyone should be feminists.'Felicia Willow, CEO, The Fawcett Society'Packed full of great insights and helpful action-oriented advice.'Jane Cunningham, Co-author of Brandsplaining

• Foreword by Andy Burnham 11Preface 15How this book works 211 Yes, it is an issue 252 Do you have feminist phobia? 353 A few bad men 444 Maybe men are just better? 555 The invisible power of culture (and other forces) 636 The science bit 777 The competence vs confidence equation 858 Giving good meeting 1009 The Umbrella Theory 10510 The women who win at work 12111 Sisters are (not) doing it for themselves 14512 The cruel bit 15013 So why do men win at work? 15814 And now what the hell are we going to do about it? 166To Do lists 171Postscript: Winning at work after Covid 207A final word 217Acknowledgements 218Endnotes 219Book group discussion points 235Some useful organisations & web resources 237

Gill Whitty-Collins was born near Liverpool and after attending the local comprehensive high school went to study at Cambridge University. After graduating, she joined Procter & Gamble, where she led global brands such as Always, Pantene and Olay and swiftly moved up the ladder to Marketing Director, General Manager and finally Vice President. Her Story and vision will inspire you to join the force to make gender inequality history in the workplace and our society.

‘A must read for everyone working for a big corporation, this is a powerful & insightful book on the need for true gender equality in the workplace. It will help you better understand your potential as an employee and manager. I only wish I had read it when I was younger, it’s going to be mandatory reading for my daughters & son before they start their careers.’Lorraine Candy, author of Mum, What’s Wrong with You?’: 101 Things Only Mothers of Teenage Girls Know'A fantastically astute and compelling exploration of equality that everyone who works needs to read – both men and women.’Viv Groskop author of How to Own the Room‘This book has changed my world view on gender equality in a way others have not. I now have a level of awareness and understanding that was simply not there before.’Jo Scaife CEO of Clearblue®'This book tells the inconvenient truth about the gender inequality issue, providing some real deep insights into what truly gets in the way of driving diversity - even in companies that are trying to do the right thing. It may be uncomfortable reading for some but crucial for driving the needed change to create a long-term advantage.'Paul Polman Founder & Chair, Imagine & Ex CEO, Unilever'This sprightly book draws on personal anecdotes and academic research to make a readable and practical case for improving inclusion'Brooke Masters, Chief Business Commentator, Financial Times'In the tradition of all the most efficient execs, Whitty-Collins sets out an almighty set of recommendations.'Sunday Times Magazine'Gill Whitty-Collins is 2020’s driving force in the fight against gender discrimination.'Hood Magazine'A call to action, a real eye-opener and a must-read for everyone.'Books etc'A fantastically clear and research-backed approach to understanding why everyone should be feminists.'Felicia Willow, CEO, The Fawcett Society'Packed full of great insights and helpful action-oriented advice.'Jane Cunningham, Co-author of Brandsplaining

• Foreword by Andy Burnham 11Preface 15How this book works 211 Yes, it is an issue 252 Do you have feminist phobia? 353 A few bad men 444 Maybe men are just better? 555 The invisible power of culture (and other forces) 636 The science bit 777 The competence vs confidence equation 858 Giving good meeting 1009 The Umbrella Theory 10510 The women who win at work 12111 Sisters are (not) doing it for themselves 14512 The cruel bit 15013 So why do men win at work? 15814 And now what the hell are we going to do about it? 166To Do lists 171Postscript: Winning at work after Covid 207A final word 217Acknowledgements 218Endnotes 219Book group discussion points 235Some useful organisations & web resources 237