Inbunden, Engelska, 2023

Digital Transformation of the Hotel Industry

Theories, Practices, and Global Challenges

Av Jorge Marques, Rui Pedro Marques

Del i serien Tourism, Hospitality & Event Management

2226 kr

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Beskrivning

The hotel industry has gone through important transformations, not only in terms of management and operation but also in terms of interaction with consumers. Technological development and adaptation to the digital era have been one of the greatest challenges for hotels. This book aims to fill the gap in the literature in this specific area of the tourism sector and contribute to a better understanding of trends and challenges in the hotel industry on a global scale.

Produktinformation

Utgivningsdatum: 2023-06-06
Mått: 155 x 235 x 20 mm
Vikt: 580 g
Format: Inbunden
Språk: Engelska
Serie: Tourism, Hospitality & Event Management
Antal sidor: 262
Förlag: Springer International Publishing AG
ISBN: 9783031316814

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Mer om författaren

Jorge Marques is Assistant Professor at the University Portucalense (UPT, Porto, Portugal), and a researcher at the REMIT-Research in Economics, Management and Information Technologies and at CEGOT-Centre of Studies on Geography and Spatial Planning. He has a Bachelor's degree in Hotel Management and PhD in Tourism, Leisure and Culture.Rui Pedro Marques is Assistant Professor at the University of Aveiro (Portugal), and received the PhD degree in Computer Science in 2014 from the Universities of Minho, Aveiro and Porto (Portugal). In 2008 he concluded his Master’s degree, and in 2005 his graduation in Electronics and Telecommunications Engineering at the University of Aveiro.

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