Waldemar Kuligowski is a professor at the Department of Anthropology and Ethnology at Adam Mickiewicz  University in Poznań, Poland. He’s also a head of the Section of Cultural Anthropology. He was conducting fieldworks in Europe, Asia, and North America. His research interests focus on the theory of culture, reflexive ethnography, anthropology of motorway, festivals and festivalization. His essays and articles has been published in many international journals such as “East European Politics and Societies”, “Transfers. Interdisciplinary Journal of Mobility Studies”, “Anthropos. International Review of Anthropology and Linguistic” and “Punk & Post-Punk”. Recently, he has been implementing a 3-year research project devoted to music festivals as tools for communicating values and norms. In addition, he is a juror of the competition for the largest music award in Poland "Fryderyk", as well as a supporting member of the Chamber of Commerce for Managers of Polish Artists.Marcin Poprawski (PhD) is a senior lecturer at the Humak University of Applied Sciences in Helsinki. His academic interests include arts organisations, ethical and ecological dimensions of cultural management, cultural policies, audience engagement, aesthetics, and festivals as organisations. He coordinates COSM (cosm.humak.fi). He is Finnish team’s manager and researcher in the Horizon Europe ‘EKIP’ (European Cultural and Creative Industries Policy Platform) led by Lund University. He is an expert of the Association of Polish Cities and the European Expert Network on Culture (Interarts Barcelona) operating for the European Commission. In the years 2013-2018, he was the vice-president of ENCATC (Brussels). Previously, he worked for over 20 years at the Adam Mickiewicz  University in Poznań. He was also a guest lecturer at European University Viadrina, University of Arts in Helsinki, University of Salento in Lecce, Theater Academy (DAMU) in Prague, ZHAW in Zurich, Academy of Music (JAMU) in Brno, and the Heritage Academy of the International Cultural Center in Cracow. For 17 years he worked as a cultural manager in the private, public, and civic sectors, including 8 years as a music festival director.

• Introduction.- Festivals, between ritual sacrum and consumption profane. Definitions of festivals - from Durkheim and Mauss to event studies.- Researching Values and Festivals - critical analysis of techniques and research tools. Defining values relevance at festivals - Festivals as contact zones – case studies - festivalization of integration and difference.- From commercialized legend to community-based festival. The case study of Jarocin Festival.- Music festivals and local cultural ecosystems.- Cultural policy implications of the festivalization of values.- Music festivals and sustainability-oriented values.- Audience development practice and festivals’ mission statements.- Organizational symbolism of music festivals. Organizational formats for social integration and community engagement.- Festivals without festivals – Pandemic Time case studies.- The resilience of festivals and the loyalty of their audiences during pandemic/lockdowns.- Finale. Festivals and Values.

Waldemar Kuligowski is a professor at the Department of Anthropology and Ethnology at Adam Mickiewicz  University in Poznań, Poland. He’s also a head of the Section of Cultural Anthropology. He was conducting fieldworks in Europe, Asia, and North America. His research interests focus on the theory of culture, reflexive ethnography, anthropology of motorway, festivals and festivalization. His essays and articles has been published in many international journals such as “East European Politics and Societies”, “Transfers. Interdisciplinary Journal of Mobility Studies”, “Anthropos. International Review of Anthropology and Linguistic” and “Punk & Post-Punk”. Recently, he has been implementing a 3-year research project devoted to music festivals as tools for communicating values and norms. In addition, he is a juror of the competition for the largest music award in Poland "Fryderyk", as well as a supporting member of the Chamber of Commerce for Managers of Polish Artists.Marcin Poprawski (PhD) is a senior lecturer at the Humak University of Applied Sciences in Helsinki. His academic interests include arts organisations, ethical and ecological dimensions of cultural management, cultural policies, audience engagement, aesthetics, and festivals as organisations. He coordinates COSM (cosm.humak.fi). He is Finnish team’s manager and researcher in the Horizon Europe ‘EKIP’ (European Cultural and Creative Industries Policy Platform) led by Lund University. He is an expert of the Association of Polish Cities and the European Expert Network on Culture (Interarts Barcelona) operating for the European Commission. In the years 2013-2018, he was the vice-president of ENCATC (Brussels). Previously, he worked for over 20 years at the Adam Mickiewicz  University in Poznań. He was also a guest lecturer at European University Viadrina, University of Arts in Helsinki, University of Salento in Lecce, Theater Academy (DAMU) in Prague, ZHAW in Zurich, Academy of Music (JAMU) in Brno, and the Heritage Academy of the International Cultural Center in Cracow. For 17 years he worked as a cultural manager in the private, public, and civic sectors, including 8 years as a music festival director.

• Introduction.- Festivals, between ritual sacrum and consumption profane. Definitions of festivals - from Durkheim and Mauss to event studies.- Researching Values and Festivals - critical analysis of techniques and research tools. Defining values relevance at festivals - Festivals as contact zones – case studies - festivalization of integration and difference.- From commercialized legend to community-based festival. The case study of Jarocin Festival.- Music festivals and local cultural ecosystems.- Cultural policy implications of the festivalization of values.- Music festivals and sustainability-oriented values.- Audience development practice and festivals’ mission statements.- Organizational symbolism of music festivals. Organizational formats for social integration and community engagement.- Festivals without festivals – Pandemic Time case studies.- The resilience of festivals and the loyalty of their audiences during pandemic/lockdowns.- Finale. Festivals and Values.