Management of the Fuzzy Front End of Innovation

Häftad, Engelska, 2016

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Beskrivning

This book shows the patterns of the fuzzy front end of innovation and how it can be successfully managed. It features case studies of selected firms with successful practices in managing the fuzzy front end of innovation.

Produktinformation

Utgivningsdatum:2016-08-23
Mått:155 x 235 x 20 mm
Vikt:546 g
Format:Häftad
Språk:Engelska
Antal sidor:339
Förlag:Springer International Publishing AG
ISBN:9783319347417

Utforska kategorier

Affärsutveckling inom Ekonomi och Ledarskap
Affärsförhandlingar inom Ekonomi och Ledarskap
Affärsapplikationer inom Data och IT

Innehållsförteckning

Conceptual Part: Managing the Unmanageable: The Fuzzy Front End of Innovation.- Structuring the Front End of Innovation.- Integrating Customers at the Front End of Innovation.- Out of Bounds: Cross-Industry Innovation Based on Analogies.- Trend Scanning, Scouting and Foresight Techniques.- Crowdsourcing as an Innovation Tool.- Revolutionizing the Business Model.- Managing the Intellectual Property Portfolio.- Applying Cross-Industry Networks in the Early Innovation Phase.- Dancing with Ambiguity: Causality Behavior, Design Thinking, and Triple-Loop-Learning.- Leveraging Creativity.- A Design Perspective on Sustainable Innovation.- Practical Cases: 3M: Beyond the 15% Rule.- ABB: Integrating the Customer.- Bayer: Strategic Management of the Early Innovation Phase.- BGW: Partnering the Outside-in Process - The Expert Innovation Journey.- Emporia: The Merits of Online Idea Competitions.- Evonik Industries - Managing Open Innovation.- Case: Google Ventures.- Idea Generation in the Consumer Business at Henkel.- Crowdsourcing - How Social Media and the Wisdom of the Crowd Change Future Companies.- Building a Bridge from Research to the Market: IBM's Industry Solutions Labs.- The MINI Countryman: Successful Management of the Early Stage in a Cooperative Product Development Environment.- Controlling the Early Innovation Phase at Autoneum.- SAP: Bringing Economic Viability to the Front End of Innovation.- Sprint Radar: Community-Based Trend Identification.- Landis+Gyr: Designing and Analyzing Business Models in Value Networks.- voestalpine Anarbeitung: Commercialization Framework for Technology Development Projects.- Volkswagen: Open Foresight at the Front End of Research Innovation.- Fuzzy Front End of Innovation: Quo Vadis?