Navigating the Risks and Rewards of ChatGPT: Governance, Innovation, and Ethical ChallengesDilip S. Mutum, Pawan KumarHäftad2 366 kr
Services Marketing Cases in Emerging MarketsSanjit Kumar Roy, Dilip S. Mutum, Bang NguyenHäftad774 kr
Sustainability and ESG in MarketingEzlika M. Ghazali, Dilip S. Mutum, Soo Yeong Ewe, Ghazala KhanInbunden1 396 kr
Services Marketing Cases in Emerging MarketsSanjit Kumar Roy, Dilip S. Mutum, Bang NguyenInbunden774 kr
Marketing Case Studies in Emerging MarketsDilip S. Mutum, Soo Yeong Ewe, Ezlika M. Ghazali, Racheal Louis VincentInbunden771 kr
Management of Shari’ah Compliant BusinessesEzlika M. Ghazali, Dilip S. Mutum, Mamunur Rashid, Jashim U. AhmedInbunden539 kr