Alvin Burns – författare
Visar alla böcker från författaren Alvin Burns. Handla med fri frakt och snabb leverans.
6 produkter
Basic Marketing Research with Excel
Häftad, 2011
3368 kr
Lägg i varukorg
A concise presentation of marketing research fundamentals. Basic Marketing Research uses an Excel add-in software for data analysis, an integrated case, and experiential learning exercises to present a concise introduction to market research fundamentals. This text also provides readers with …
Marketing Research, Global Edition
Av Alvin Burns, Ann Veeck
Häftad, 2019
1163 kr
Lägg i varukorg
For courses in global marketing. A conceptual approach and introduction to the field of marketing research Written with an emphasis on the practical application of marketing research methods, Marketing Research teaches the basic fundamental statistical techniques needed to analyse market data. The …
Marketing Research, Global Edition
Av Alvin Burns, Ann Veeck
2025
708 kr
Lägg i varukorg
Marketing Research, Global Edition equips students with the practical skills and analytical mindset needed to understand and apply modern marketing research. Designed for undergraduate marketing research courses, this edition combines clear, intuitive explanations with real-world applications, …
Marketing Research, Global Edition
Av Alvin Burns, Ann Veeck
2025
792 kr
Lägg i varukorg
Marketing Research, Global Edition equips students with the practical skills and analytical mindset needed to understand and apply modern marketing research. Designed for undergraduate marketing research courses, this edition combines clear, intuitive explanations with real-world applications, …
Marketing Research, Global Edition
Av Alvin Burns, Ann Veeck
2025
529 kr
Lägg i varukorg
Marketing Research, Global Edition equips students with the practical skills and analytical mindset needed to understand and apply modern marketing research. Designed for undergraduate marketing research courses, this edition combines clear, intuitive explanations with real-world applications, …
