Amber Roessner – författare & böcker

Inventing Baseball Heroes

Ty Cobb, Christy Mathewson, and the Sporting Press in America

Inbunden, Engelska, 2014

524 kr

Skickas inom 5-8 vardagar

In Inventing Baseball Heroes, Amber Roessner examines ""herocrafting"" in sports journalism through an incisive analysis of the work surrounding two of baseball's most enduring personalities -- Detroit Tigers outfielder Ty Cobb and New York Giants pitcher Christy Mathewson. While other scholars have demonstrated that the mythmakers of the Golden Age of Sports Writing (1920--1930) manufactured heroes out of baseball players for the mainstream media, Roessner probes further, with a penetrating look at how sportswriters compromised emerging professional standards of journalism as they crafted heroic tales that sought to teach American boys how to be successful players in the game of life.Cobb and Mathewson, respectively stereotyped as the game's sinner and saint, helped shape their public images in the mainstream press through their relationship with four of the most prominent sports journalists of the time: Grantland Rice, F. C. Lane, Ring Lardner, and John N. Wheeler. Roessner traces the interactions between the athletes and the reporters, delving into newsgathering strategies as well as rapport-building techniques, and ultimately revealing an inherent tension in objective sports reporting in the era. Inventing Baseball Heroes will be of interest to scholars of American history, sports history, cultural studies, and communication. Its interdisciplinary approach provides a broad understanding of the role sports journalists played in the production of American heroes.

Jimmy Carter and the Birth of the Marathon Media Campaign

AvAmber Roessner,Robert Mann

Inbunden, Engelska, 2020

581 kr

Skickas inom 5-8 vardagar

With the rise of Jimmy Carter, a former Georgia governor and a relative newcomer to national politics, the 1976 presidential election proved a transformative moment in U.S. history, heralding a change in terms of how candidates run for public office and how the news media cover their campaigns.Amber Roessner's Jimmy Carter and the Birth of the Marathon Media Campaign chronicles a change in the negotiation of political image-craft and the role it played in Carter's meteoric rise to the presidency. She contends that Carter's underdog victory signaled a transition from an older form of party politics focused on issues and platforms to a newer brand of personality politics driven by the manufacture of a political image.Roessner offers a new perspective on the production and consumption of media images of the peanut farmer from Plains who became the thirty-ninth president of the United States. Carter's miraculous win transpired in part because of carefully cultivated publicity and advertising strategies that informed his official political persona as it evolved throughout the Democratic primary and general-election campaigns. To understand how media relations helped shape the first post-Watergate presidential election, Roessner examines the practices and working conditions of the community of political reporters, public relations agents, and advertising specialists associated with the Carter bid. She draws on materials from campaign files and strategic memoranda; radio and TV advertisements; news and entertainment broadcasts; newspaper and magazine coverage; and recent interviews with Carter, prominent members of his campaign staff, and over a dozen journalists who reported on the 1976 election and his presidency.With its focus on the inner workings of the bicentennial election, Jimmy Carter and the Birth of the Marathon Media Campaign offers an incisive view of the transition from the yearlong to the permanent campaign, from New Deal progressivism to New Right conservatism, from issues to soundbites, and from objective news analysis to partisan commentary.