Andy Milligan – författare
Visar alla böcker från författaren Andy Milligan. Handla med fri frakt och snabb leverans.
8 produkter
Don't Mess with the Logo
Häftad, 2009
168 kr
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"Jon and Andy lay out a road-map for great brand management, packed with the essentials of brand theory and practical tips to make it happen. It does for brand management what the Haynes workshop manuals do for cars." Peter Gowers, Chief Executive, InterContinental Hotels Group, Asia-Pacific …
On Purpose
Delivering a Branded Customer Experience People Love
Häftad, 2015
340 kr
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Brands growing rapidly have a clear sense of purpose and the value they bring to their customers and employees. On Purpose is a practical guide to executing business purpose successfully by delivering a branded customer experience people love. It presents a framework for success based on being …
On Purpose
Delivering a Branded Customer Experience People Love
E-bok, 2015
504 kr
Lägg i varukorg
Brands growing rapidly have a clear sense of purpose and the value they bring to their customers and employees. On Purpose is a practical guide to executing business purpose successfully by delivering a branded customer experience people love. It presents a framework for success based on being …
Myths of Branding
Dispel the Misconceptions and Become a Brand Expert
Av Simon Bailey, Andy Milligan
Häftad, 2022
151 kr
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A brand is just a logo - everyone knows that, don't they? After all, it's not as though a good brand can save a bad business, and besides, the digital revolution is making branding irrelevant...Myths of Branding, written by renowned branding experts Andy Milligan and Simon Bailey, explores the huge …
Myths of Branding
Dispel the Misconceptions and Become a Brand Expert
Av Simon Bailey, Andy Milligan
E-bok, 2022
214 kr
Lägg i varukorg
A brand is just a logo - everyone knows that, don''t they? After all, it''s not as though a good brand can save a bad business, and besides, the digital revolution is making branding irrelevant... Myths of Branding , written by renowned branding experts Andy Milligan and Simon Bailey, explores the …
Myths of Branding
Dispel the Misconceptions and Become a Brand Expert
Av Simon Bailey, Andy Milligan
Inbunden, 2022
394 kr
Lägg i varukorg
A brand is just a logo - everyone knows that, don't they? After all, it's not as though a good brand can save a bad business, and besides, the digital revolution is making branding irrelevant...Myths of Branding, written by renowned branding experts Andy Milligan and Simon Bailey, explores the huge …
Bold
How to Be Brave in Business and Win
Ljudbok, 2018
216 kr
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More than ever before business success depends on standing out from the crowd and delivering authentic experiences that turn your customers into advocates for your business. Bold tells the stories of 14 companies that prove that brand building is now about completely rethinking the customer …
Futureshift
How business and brands prepare for what comes next
Av Andy Milligan, Louisa Clarke
Häftad, 2026
257 kr
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“If you don’t plan for the future you want, you get the one that shows up.”Rita Clifton, Deputy Chair, The John Lewis PartnershipNo one can accurately predict the future. But we can all prepare for it.What lies ahead will be fast-moving, uncertain and filled with challenges – but also rich with …
