Angela Y. Lee – författare
Visar alla böcker från författaren Angela Y. Lee. Handla med fri frakt och snabb leverans.
7 produkter
Handbook of Culture and Consumer Behavior
Inbunden, 2015
2598 kr
Lägg i varukorg
Research on the influence of culture on consumer decision-making and consumption behavior has witnessed tremendous growth in the last decade. With increasing globalization, managers are becoming increasingly aware that operating in multiple markets is crucial for firms' survival and growth. As the …
Handbook of Culture and Consumer Behavior
Av Sharon Ng, Sharon Ng m. fl.
Häftad, 2015
1351 kr
Lägg i varukorg
Research on the influence of culture on consumer decision-making and consumption behavior has witnessed tremendous growth in the last decade. With increasing globalization, managers are becoming increasingly aware that operating in multiple markets is crucial for firms' survival and growth. As the …
Handbook of Culture and Consumer Behavior
E-bok, 2015
731 kr
Lägg i varukorg
Research on the influence of culture on consumer decision-making and consumption behavior has witnessed tremendous growth in the last decade. With increasing globalization, managers are becoming increasingly aware that operating in multiple markets is crucial for firms'' survival and growth. As the …
Handbook of Culture and Consumer Behavior
E-bok, 2015
731 kr
Lägg i varukorg
Research on the influence of culture on consumer decision-making and consumption behavior has witnessed tremendous growth in the last decade. With increasing globalization, managers are becoming increasingly aware that operating in multiple markets is crucial for firms'' survival and growth. As the …
Vulnerable Consumer
Beyond the Poor and the Elderly
E-bok, 2024
1232 kr
Lägg i varukorg
Review of Marketing Research pushes the boundaries of marketing - broadening the marketing concept to make the world a better place. This special issue provides a roadmap for future research on different aspects of consumer vulnerabilities, which include not only the scarcity of financial and …
Vulnerable Consumer
Beyond the Poor and the Elderly
Inbunden, 2024
1157 kr
Lägg i varukorg
Review of Marketing Research pushes the boundaries of marketing - broadening the marketing concept to make the world a better place.This special issue provides a roadmap for future research on different aspects of consumer vulnerabilities, which include not only the scarcity of financial and …
Vulnerable Consumer
Beyond the Poor and the Elderly
E-bok, 2024
1232 kr
Lägg i varukorg
Review of Marketing Research pushes the boundaries of marketing - broadening the marketing concept to make the world a better place. This special issue provides a roadmap for future research on different aspects of consumer vulnerabilities, which include not only the scarcity of financial and …