Barbara Stern – författare
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6 produkter
Representing Consumers
Voices, Views and Visions
Inbunden, 1998
2128 kr
Lägg i varukorg
Consumer research has traditionally focused on issues of epistemology in the collection and analysis of data. As a consequence, the crisis in representation which has radically reshaped understanding in the social sciences, has, so far, had very little impact on consumer research. This book …
Representing Consumers
Voices, Views and Visions
Häftad, 1998
719 kr
Lägg i varukorg
Consumer research has traditionally focused on issues of epistemology in the collection and analysis of data. As a consequence, the crisis in representation which has radically reshaped understanding in the social sciences, has, so far, had very little impact on consumer research. This book …
Representing Consumers
Voices, Views and Visions
E-bok, 2003
849 kr
Lägg i varukorg
Consumer research has traditionally focused on issues of epistemology in the collection and analysis of data. As a consequence, the crisis in representation which has radically reshaped understanding in the social sciences, has, so far, had very little impact on consumer research. This book …
Representing Consumers
Voices, Views and Visions
E-bok, 2003
849 kr
Lägg i varukorg
Consumer research has traditionally focused on issues of epistemology in the collection and analysis of data. As a consequence, the crisis in representation which has radically reshaped understanding in the social sciences, has, so far, had very little impact on consumer research. This book …
The SAGE Handbook of Marketing Theory
Av Pauline Maclaran, Michael Saren m. fl.
Häftad, 2013
1417 kr
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Bringing together the latest debates concerning the development of marketing theory, featuring original contributions from a selection of leading international authors, this collection aims to give greater conceptual cohesion to the field, by drawing together the many disparate perspectives and …
The SAGE Handbook of Marketing Theory
Av Pauline Maclaran, Michael Saren m. fl.
Inbunden, 2009
3556 kr
Lägg i varukorg
Bringing together the latest debates concerning the development of marketing theory, featuring original contributions from a selection of leading international authors, this collection aims to give greater conceptual cohesion to the field, by drawing together the many disparate perspectives and …