Barry Babin – författare
Visar alla böcker från författaren Barry Babin. Handla med fri frakt och snabb leverans.
7 produkter
Multivariate Data Analysis
Av Joseph Hair, Barry Babin m. fl.
Häftad, 2018
1141 kr
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For over 30 years, this text has provided students with the information they need to understand and apply multivariate data analysis. The eighth edition of Multivariate Data Analysis provides an updated perspective on the analysis of all types of data as well as introducing some new perspectives …
Essentials of Marketing Research
Av Barry Babin
Häftad, 2018
1240 kr
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ESSENTIALS OF MARKETING RESEARCH, provides a concise, yet complete guide to the design, execution, analysis, and reporting of marketing research to support smart business decisions. This proven resource provides valuable business context while introducing both traditional research methods, such as …
Sales Force Management
Av Barry Babin, Rajiv Mehta m. fl.
E-bok, 2020
604 kr
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The second edition of Sales Force Management prepares students for professional success in the field. Focused on the areas of customer loyalty, customer relationship management, and sales technology, this practical resource integrates selling and sales management while highlighting the importance …
Sales Force Management
Av Joseph F. Hair Jr., Rolph Anderson m. fl.
Häftad, 2020
1799 kr
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The second edition of Sales Force Management prepares students for professional success in the field. Focused on the areas of customer loyalty, customer relationship management, and sales technology, this practical resource integrates selling and sales management while highlighting the importance …
Business Research Methods
Av Christina Quinlan, Barry Babin m. fl.
Häftad, 2024
903 kr
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Business Research Methods covers all the stages in undertaking research using a clear, structured step-by-step guide. Christina Quinlan's qualitive and holistic approaches are combined with William Zikmund's quantitative and advanced methods in this fully updated third edition, to give students a …
CB
Häftad, 2026
913 kr
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Learn consumer behavior your way with "CB," 10th Edition, by Babin, Harris and Galvan. Whether you prefer printed pages, online access or mobile learning, this book is built around how students like you study best. Backed by research into real student habits and preferences, the text delivers the …
Marketing Research
Av Steve D'Alessandro, Hume Winzar m. fl.
Häftad, 2020
1094 kr
Tillfälligt slut
Marketing Research, 5e gives you the knowledge and skills you need to successfully undertake marketing research. It combines theory with a practical, step-by-step approach. The text uses local and international examples, data sets and case studies to explain traditional marketing research methods, …