Rolph Anderson – författare
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4 produkter
Multivariate Data Analysis
Av Joseph Hair, Barry Babin m. fl.
Häftad, 2018
1141 kr
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For over 30 years, this text has provided students with the information they need to understand and apply multivariate data analysis. The eighth edition of Multivariate Data Analysis provides an updated perspective on the analysis of all types of data as well as introducing some new perspectives …
Sales Force Management
Av Barry Babin, Rajiv Mehta m. fl.
E-bok, 2020
604 kr
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The second edition of Sales Force Management prepares students for professional success in the field. Focused on the areas of customer loyalty, customer relationship management, and sales technology, this practical resource integrates selling and sales management while highlighting the importance …
Sales Force Management
Av Joseph F. Hair Jr., Rolph Anderson m. fl.
Häftad, 2020
1799 kr
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The second edition of Sales Force Management prepares students for professional success in the field. Focused on the areas of customer loyalty, customer relationship management, and sales technology, this practical resource integrates selling and sales management while highlighting the importance …
Personal Selling: Building Customer Relationships and Partnerships
Av Rolph Anderson, Rajiv Mehta m. fl.
Häftad, 2014
4120 kr
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Now is an especially exciting and challenging time to study professional selling. Personal Selling: Building Customer Relationships and Partnerships uses a pragmatic, up-to-date, realistic, upbeat, and professional approach to the study of personal selling.