Bertrand Moingeon – författare
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5 produkter
Corporate and Organizational Identities
Integrating Strategy, Marketing, Communication and Organizational Perspective
Av Bertrand Moingeon, Guillaume Soenen
Inbunden, 2002
3980 kr
Lägg i varukorg
This edited book is devoted to an issue of increasing importance in management theory and practice-organizational identity. The concept of organizational identity has received attention in many disciplines such as strategic management, marketing, communication and public relations and organization …
Corporate and Organizational Identities
Integrating Strategy, Marketing, Communication and Organizational Perspective
Av Bertrand Moingeon, Guillaume Soenen
Häftad, 2002
953 kr
Lägg i varukorg
This edited book is devoted to an issue of increasing importance in management theory and practice-organizational identity. The concept of organizational identity has received attention in many disciplines such as strategic management, marketing, communication and public relations and organization …
Organizational Learning and Competitive Advantage
Av Bertrand Moingeon, Amy Edmondson
Inbunden, 1996
3521 kr
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`[I}n this volume, contributors from the fields of both strategic management and organizational behaviour have been brought together to explore the relationship between organizational learning and competitive advantage.... In their editorial introduction, Edmonson and Moingeon trace changes within …
Organizational Learning and Competitive Advantage
Av Bertrand Moingeon, Amy Edmondson
Häftad, 1996
2072 kr
Lägg i varukorg
`[I}n this volume, contributors from the fields of both strategic management and organizational behaviour have been brought together to explore the relationship between organizational learning and competitive advantage.... In their editorial introduction, Edmonson and Moingeon trace changes within …
Corporate and Organizational Identities
Integrating Strategy, Marketing, Communication and Organizational Perspective
Av Guillaume Soenen, Bertrand Moingeon
E-bok, 2002
1099 kr
Lägg i varukorg
This edited book is devoted to an issue of increasing importance in management theory and practice-organizational identity. The concept of organizational identity has received attention in many disciplines such as strategic management, marketing, communication and public relations and organization …