Carlos J. Torelli – författare

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5 produkter

1. 

   Globally-Minded Marketing

   A Cultural Approach to Building Iconic Brands

   Av Carlos J. Torelli, Maria A. Rodas

   Häftad, 2024

   680 kr

   Lägg i varukorg

   This textbook shows students how to conduct strategic marketing with a global mindset, rather than just with an international focus. It illustrates how companies can take advantage of the opportunities and address the challenges associated with the increasing globalization of markets. Readers will …

2. 

   Globally-Minded Marketing

   A Cultural Approach to Building Iconic Brands

   Av Maria A. Rodas, Carlos J. Torelli

   E-bok, 2024

   894 kr

   Lägg i varukorg

   This textbook shows students how to conduct strategic marketing with a global mindset, rather than just with an international focus. It illustrates how companies can take advantage of the opportunities and address the challenges associated with the increasing globalization of markets. Readers will …

3. 

   Cross Cultural Issues in Consumer Science and Consumer Psychology

   Current Perspectives and Future Directions

   Av Hester van Herk, Carlos J. Torelli

   Inbunden, 2017

   1277 kr

   Lägg i varukorg

   This integrative volume identifies and defines cross-cultural issues in consumer psychology and consumer science as the world becomes an increasingly global marketplace. An international panel of experts analyzes current trends in consumer behavior across diverse countries worldwide and across …

4. 

   Cross Cultural Issues in Consumer Science and Consumer Psychology

   Current Perspectives and Future Directions

   Av Carlos J. Torelli, Hester van Herk

   E-bok, 2017

   1734 kr

   Lägg i varukorg

   This integrative volume identifies and defines cross-cultural issues in consumer psychology and consumer science as the world becomes an increasingly global marketplace. An international panel of experts analyzes current trends in consumer behavior across diverse countries worldwide and across …

5. 

   Cross Cultural Issues in Consumer Science and Consumer Psychology

   Current Perspectives and Future Directions

   Av Hester van Herk, Carlos J. Torelli

   Häftad, 2018

   1277 kr

   Lägg i varukorg

   This integrative volume identifies and defines cross-cultural issues in consumer psychology and consumer science as the world becomes an increasingly global marketplace. An international panel of experts analyzes current trends in consumer behavior across diverse countries worldwide and across …