Hester van Herk – författare
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6 produkter
International and Cross-Cultural Business Research
Av Jean-Claude Usunier, Hester van Herk m. fl.
Inbunden, 2017
3161 kr
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Successfully combining cross-cultural management and business research methods, this team of international authors provide much-needed coverage of the implications that should be considered when undertaking research across different cultures. Through the implementation of methodological pluralism, …
International and Cross-Cultural Business Research
Av Jean-Claude Usunier, Hester van Herk m. fl.
Häftad, 2017
663 kr
Lägg i varukorg
Successfully combining cross-cultural management and business research methods, this team of international authors provide much-needed coverage of the implications that should be considered when undertaking research across different cultures. Through the implementation of methodological pluralism, …
International and Cross-Cultural Business Research
Av Julie Anne Lee, Hester van Herk m. fl.
E-bok, 2017
672 kr
Lägg i varukorg
Successfully combining cross-cultural management and business research methods, this team of international authors provide much-needed coverage of the implications that should be considered when undertaking research across different cultures. Through the implementation of methodological pluralism, …
Cross Cultural Issues in Consumer Science and Consumer Psychology
Current Perspectives and Future Directions
Av Hester van Herk, Carlos J. Torelli
Inbunden, 2017
1277 kr
Lägg i varukorg
This integrative volume identifies and defines cross-cultural issues in consumer psychology and consumer science as the world becomes an increasingly global marketplace. An international panel of experts analyzes current trends in consumer behavior across diverse countries worldwide and across …
Cross Cultural Issues in Consumer Science and Consumer Psychology
Current Perspectives and Future Directions
Av Carlos J. Torelli, Hester van Herk
E-bok, 2017
1734 kr
Lägg i varukorg
This integrative volume identifies and defines cross-cultural issues in consumer psychology and consumer science as the world becomes an increasingly global marketplace. An international panel of experts analyzes current trends in consumer behavior across diverse countries worldwide and across …
Cross Cultural Issues in Consumer Science and Consumer Psychology
Current Perspectives and Future Directions
Av Hester van Herk, Carlos J. Torelli
Häftad, 2018
1277 kr
Lägg i varukorg
This integrative volume identifies and defines cross-cultural issues in consumer psychology and consumer science as the world becomes an increasingly global marketplace. An international panel of experts analyzes current trends in consumer behavior across diverse countries worldwide and across …