Charles A. Ingene – författare

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5 produkter

1. 

   Mathematical Models of Distribution Channels

   Av Mark E. Parry, Charles A. Ingene

   E-bok, 2006

   3013 kr

   Lägg i varukorg

   Mathematical Models of Distribution Channels identifies eight "Channel Myths" that characterize almost all analytical research on distribution channels. The authors prove that models that incorporate one or more Channel Myths generate distorted conclusions; they also develop a methodology that will …

2. 

   Handbook of Research on Distribution Channels

   Av Charles A. Ingene, James R. Brown m. fl.

   Inbunden, 2019

   4614 kr

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   Distribution channels are the most complex element of the marketing mix to fully grasp and to profitably manage. In this Handbook the authors present cutting-edge research on channel management and design from analytical, conceptual, and empirical perspectives. The ultimate objective of this …

3. 

   Handbook of Research on Distribution Channels

   Av Rajiv P. Dant, James R. Brown m. fl.

   E-bok, 2019

   878 kr

   Lägg i varukorg

   Distribution channels are the most complex element of the marketing mix to fully grasp and to profitably manage. In this Handbook the authors present cutting-edge research on channel management and design from analytical, conceptual, and empirical perspectives. The ultimate objective of this …

4. 

   Mathematical Models of Distribution Channels

   Av Charles A. Ingene, Mark E. Parry

   Inbunden, 2004

   2254 kr

   Lägg i varukorg

   Mathematical Models of Distribution Channels identifies eight "Channel Myths" that characterize almost all analytical research on distribution channels. The authors prove that models that incorporate one or more Channel Myths generate distorted conclusions; they also develop a methodology that will …

5. 

   Mathematical Models of Distribution Channels

   Av Charles A. Ingene, Mark E. Parry

   Häftad, 2010

   2254 kr

   Lägg i varukorg

   Mathematical Models of Distribution Channels identifies eight "Channel Myths" that characterize almost all analytical research on distribution channels. The authors prove that models that incorporate one or more Channel Myths generate distorted conclusions; they also develop a methodology that will …