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Charles Patti – författare

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4 produkter

  1. Don Schultz, Charles Patti, Philip Kitchen - Evolution of Integrated Marketing Communications, Inbunden. Tillgänglighet: Lägg i varukorg

    Evolution of Integrated Marketing Communications

    The Customer-driven Marketplace

    Av Don Schultz, Charles Patti m. fl.

    Inbunden, 2011

    2578 kr

    Lägg i varukorg

    This book reviews, updates and enhances the basic concepts surrounding the academic theory and practice of Integrated Marketing Communication (IMC). Since the introduction of IMC in the late 1980s, the concept has spread around the world. In that expansion, many authors have written about IMC; …

  2. Don Schultz, Charles Patti, Philip Kitchen - Evolution of Integrated Marketing Communications, Häftad. Tillgänglighet: Lägg i varukorg

    Evolution of Integrated Marketing Communications

    The Customer-driven Marketplace

    Av Don Schultz, Charles Patti m. fl.

    Häftad, 2014

    934 kr

    Lägg i varukorg

    This book reviews, updates and enhances the basic concepts surrounding the academic theory and practice of Integrated Marketing Communication (IMC). Since the introduction of IMC in the late 1980s, the concept has spread around the world. In that expansion, many authors have written about IMC; …

  3. Philip Kitchen, Charles Patti, Don Schultz - Evolution of Integrated Marketing Communications, E-bok. Tillgänglighet: Lägg i varukorg

    Evolution of Integrated Marketing Communications

    The Customer-driven Marketplace

    Av Philip Kitchen, Charles Patti m. fl.

    E-bok, 2013

    1106 kr

    Lägg i varukorg

    This book reviews, updates and enhances the basic concepts surrounding the academic theory and practice of Integrated Marketing Communication (IMC). Since the introduction of IMC in the late 1980s, the concept has spread around the world. In that expansion, many authors have written about IMC; …

  4. Philip Kitchen, Charles Patti, Don Schultz - Evolution of Integrated Marketing Communications, E-bok. Tillgänglighet: Lägg i varukorg

    Evolution of Integrated Marketing Communications

    The Customer-driven Marketplace

    Av Philip Kitchen, Charles Patti m. fl.

    E-bok, 2013

    1074 kr

    Lägg i varukorg

    This book reviews, updates and enhances the basic concepts surrounding the academic theory and practice of Integrated Marketing Communication (IMC). Since the introduction of IMC in the late 1980s, the concept has spread around the world. In that expansion, many authors have written about IMC; …