Clementina Galera-Casquet – författare
Visar alla böcker från författaren Clementina Galera-Casquet. Handla med fri frakt och snabb leverans.
3 produkter
Cause-Related Marketing
Case Studies From a Global Perspective
Av M. Mercedes Galan-Ladero, Clementina Galera-Casquet m. fl.
Inbunden, 2021
1353 kr
Lägg i varukorg
This textbook uses a case study approach to present a variety of cause-related marketing campaigns that have been developed by companies, and NGOs. These innovative case studies help students understand how such campaigns affect for-profit and non-profit organizations, customers, and society in …
Cause-Related Marketing
Case Studies From a Global Perspective
Av Helena M. Alves, Clementina Galera-Casquet m. fl.
E-bok, 2021
1211 kr
Lägg i varukorg
This textbook uses a case study approach to present a variety of cause-related marketing campaigns that have been developed by companies, and NGOs. These innovative case studies help students understand how such campaigns affect for-profit and non-profit organizations, customers, and society in …
Cause-Related Marketing
Case Studies From a Global Perspective
Av M. Mercedes Galan-Ladero, Clementina Galera-Casquet m. fl.
Häftad, 2022
961 kr
Lägg i varukorg
This textbook uses a case study approach to present a variety of cause-related marketing campaigns that have been developed by companies, and NGOs. These innovative case studies help students understand how such campaigns affect for-profit and non-profit organizations, customers, and society in …
