Dave Chaffey – författare
Visar alla böcker från författaren Dave Chaffey. Handla med fri frakt och snabb leverans.
17 produkter
Digital Business and E-commerce
Av David Edmundson-Bird, Tanya Hemphill m. fl.
Häftad, 2024
1072 kr
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Understand the crucial aspects of digital business and e-commerce with this best-selling text. Digital Business and E-Commerce Management, 8th edition , develops your knowledge and skills in digital technology, media and data to help you thrive in an increasingly harsh and competitive environment. …
Digital Marketing
Av Dave Chaffey, Fiona Ellis-Chadwick m. fl.
Häftad, 2025
964 kr
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Explore how to create effective digital marketing strategies with this industry-leading textbook designed specifically for students. Digital Marketing 9 th edition by Dave Chaffey and Fiona Ellis-Chadwick is a comprehensive guide that teaches you how to create digital marketing strategies, …
Pearson eText for Marketing digital
estrategia, implementación y práctica
Av Dave Chaffey, Fiona Ellis-Chadwick
2025
400 kr
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El marketing digital se ha convertido en una parte esencial de la estrategia empresarial moderna. Marketing Digital: Estrategia, Implementación y Práctica proporciona una guía completa para comprender cómo las organizaciones utilizan los canales digitales, los datos y la tecnología para conectar …
Pearson eText for Marketing digital
estrategia, implementación y práctica
Av Dave Chaffey, Fiona Ellis-Chadwick
2025
222 kr
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El marketing digital se ha convertido en una parte esencial de la estrategia empresarial moderna. Marketing Digital: Estrategia, Implementación y Práctica proporciona una guía completa para comprender cómo las organizaciones utilizan los canales digitales, los datos y la tecnología para conectar …
Digital Marketing
Av Fiona Ellis-Chadwick, Dave Chaffey
E-bok, 2025
820 kr
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Explore how to create effective digital marketing strategies with this industry-leading textbook designed specifically for students. Digital Marketing 9 th edition by Dave Chaffey and Fiona Ellis-Chadwick is a comprehensive guide that teaches you how to create digital marketing strategies, …
Total E-mail Marketing
Av Dave Chaffey
Häftad, 2006
846 kr
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E-mail is a powerful marketing communications tool which excels at developing relationships with existing customers and acquiring new customers. This second edition builds on the author’s successful formula, describing a practical approach to e-mail marketing for all marketers looking to exploit …
Total E-mail Marketing
Av Dave Chaffey
E-bok, 2006
999 kr
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E-mail is a powerful marketing communications tool which excels at developing relationships with existing customers and acquiring new customers. This second edition builds on the author’s successful formula, describing a practical approach to e-mail marketing for all marketers looking to exploit …
Total E-mail Marketing
Av Dave Chaffey
E-bok, 2006
999 kr
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E-mail is a powerful marketing communications tool which excels at developing relationships with existing customers and acquiring new customers. This second edition builds on the author’s successful formula, describing a practical approach to e-mail marketing for all marketers looking to exploit …
Total E-mail Marketing
Av Dave Chaffey
Inbunden, 2016
2576 kr
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E-mail is a powerful marketing communications tool which excels at developing relationships with existing customers and acquiring new customers. This second edition builds on the author’s successful formula, describing a practical approach to e-mail marketing for all marketers looking to exploit …
Marketing Plans
Profitable Strategies in the Digital Age
Av Malcolm McDonald, Hugh Wilson m. fl.
Häftad, 2024
382 kr
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The latest edition of the leading and internationally bestselling text on marketing planningIn the newly revised ninth edition of Marketing Plans, a team of renowned marketing strategists and professors delivers a fully updated version of the gold standard in marketing planning textbooks. The book …
Marketing Plans
Profitable Strategies in the Digital Age
Av Dave Chaffey, Hugh Wilson m. fl.
E-bok, 2024
657 kr
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The latest edition of the leading and internationally bestselling text on marketing planning In the newly revised ninth edition of Marketing Plans , a team of renowned marketing strategists and professors delivers a fully updated version of the gold standard in marketing planning textbooks. The …
Marketing Plans
Profitable Strategies in the Digital Age
Av Dave Chaffey, Hugh Wilson m. fl.
E-bok, 2024
672 kr
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The latest edition of the leading and internationally bestselling text on marketing planning In the newly revised ninth edition of Marketing Plans , a team of renowned marketing strategists and professors delivers a fully updated version of the gold standard in marketing planning textbooks. The …
Pay Per Click Marketing
Best Practice Strategies to Win New Customers Using Google AdWords and PPC
Av Phil Robinson, Lindsey Annison m. fl.
Häftad, 2010
221 kr
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Marketing digitale - Strategie, applicazioni e casi di studio
Av Dave Chaffey, Fiona Ellis-Chadwick m. fl.
2026
470 kr
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Accesso per 12 mesi a Pearson eTextbook , la versione digitale del testo, arricchita da funzionalità che ne favoriscono l’accessibilità e consentono di: effettuare lettura audio digitalizzata inserire note e segnalibri , anche su smartphone e tablet generare flashcard cercare parole o concetti nel …
Pearson eText for Marketing digital
estrategia, implementación y práctica
Av Dave Chaffey, Fiona Ellis-Chadwick
2025
664 kr
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El marketing digital se ha convertido en una parte esencial de la estrategia empresarial moderna. Marketing Digital: Estrategia, Implementación y Práctica proporciona una guía completa para comprender cómo las organizaciones utilizan los canales digitales, los datos y la tecnología para conectar …
Digital Business and E-commerce
Av Dave Chaffey, Tanya Hemphill m. fl.
2025
297 kr
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디지털 비즈니스와 전자상거래 8판 은 빠르게 변화하는 디지털 환경 속에서 조직을 성공적으로 운영하고 전환하는 데 필요한 핵심 지식과 실무 역량을 제공하는 eText입니다. 이 eText는 전자상거래를 출발점으로 디지털 비즈니스와 디지털 전환까지의 개념을 체계적으로 다루며, 기술, 마케팅, 전략, 공급망 등 다양한 영역을 균형 있게 통합해 학습할 수 있도록 설계되었습니다. 또한 이 eText는 실제 사례와 학습 활동, 토론 문제 등을 통해 학생 중심 학습을 지원하며, 디지털 비즈니스의 전략과 전술을 효과적으로 이해하고 적용할 수 …
Digital Business and E-commerce
Av Dave Chaffey, Tanya Hemphill m. fl.
2025
384 kr
Lägg i varukorg
디지털 비즈니스와 전자상거래 8판 은 빠르게 변화하는 디지털 환경 속에서 조직을 성공적으로 운영하고 전환하는 데 필요한 핵심 지식과 실무 역량을 제공하는 eText입니다. 이 eText는 전자상거래를 출발점으로 디지털 비즈니스와 디지털 전환까지의 개념을 체계적으로 다루며, 기술, 마케팅, 전략, 공급망 등 다양한 영역을 균형 있게 통합해 학습할 수 있도록 설계되었습니다. 또한 이 eText는 실제 사례와 학습 활동, 토론 문제 등을 통해 학생 중심 학습을 지원하며, 디지털 비즈니스의 전략과 전술을 효과적으로 이해하고 적용할 수 …
