David Amerland – författare

Everything you want to know about making positive changes to your website enabling it to get 1st page listings and climb to the top of the rankings of Google, generating huge quantities of targeted traffic and revenue.

•   Specific information on how to identify key search words, and how to identify niche markets with little or no competition

•   Covers improving existing Google positions and keeping ahead of your competition

This series of vibrant books will teach you exactly what you need to know using

To build your confidence and help you to get the most out of your computer, practical hints, tips and shortcuts feature on every page:

§    ALERT!– Explains and provides practical solutions to the most commonly 

    encountered problems

§    HOT TIPS– Time and effort saving shortcuts

§    SEE ALSO… -  Points you to other related tasks and information

§    DID YOU KNOW?  – Additional features to explore   

§    WHAT DOES THIS MEAN?– Jargon and technical terms explained in plain English

Search has changed. Search marketing now works differently. Semantic search is disrupting many of the practices associated with traditional search engine optimization techniques. David Amerland takes the complex subject of semantic search optimization and reduces it into twenty manageable steps anyone can apply. Using some of the most advanced semantic SEO techniques, in plain English, he shows you how you can: • Make quick SEO gains for your website • Take your search marketing to the next level • Use search in your branding efforts • Define the uniqueness of your business • Create trust and authenticity on the web • Make use of current promotional techniques • Integrate video and images in search marketing • Shape your digital identity • Form clear brand values • Future-proof your SEO Start using semantic search techniques from the very first moment. Designed for the busy webmaster, business leader and entrepreneur, each chapter can be read alone, or in sequence. A comprehensive list of 200 questions, presented at the end of each chapter in tranches of ten allows you to reshape the entire way you approach digital marketing and search, irrespective of the size of your business or the budget available. Immensely practical, easy to read with each chapter standing alone this is the down to Earth aid to semantic search that you have been looking for.