Eleonora Cattaneo – författare
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10 produkter
Contemporary Issues in Luxury Brand Management
Av Sylvie Studente, Eleonora Cattaneo
Inbunden, 2023
2601 kr
Lägg i varukorg
This book provides a comprehensive overview of the key themes surrounding luxury brand management and the core issues faced by luxury firms today. The luxury industry has undergone a series of dynamic changes in the past twenty years. Economic trends, digital transformation, and changing consumer …
Contemporary Issues in Luxury Brand Management
Av Sylvie Studente, Eleonora Cattaneo
Häftad, 2023
716 kr
Lägg i varukorg
This book provides a comprehensive overview of the key themes surrounding luxury brand management and the core issues faced by luxury firms today. The luxury industry has undergone a series of dynamic changes in the past twenty years. Economic trends, digital transformation, and changing consumer …
Contemporary Issues in Luxury Brand Management
Av Eleonora Cattaneo, Sylvie Studente
E-bok, 2023
838 kr
Lägg i varukorg
This book provides a comprehensive overview of the key themes surrounding luxury brand management and the core issues faced by luxury firms today. The luxury industry has undergone a series of dynamic changes in the past twenty years. Economic trends, digital transformation, and changing consumer …
Contemporary Issues in Luxury Brand Management
Av Eleonora Cattaneo, Sylvie Studente
E-bok, 2023
838 kr
Lägg i varukorg
This book provides a comprehensive overview of the key themes surrounding luxury brand management and the core issues faced by luxury firms today. The luxury industry has undergone a series of dynamic changes in the past twenty years. Economic trends, digital transformation, and changing consumer …
Managing Luxury Brands
A Complete Guide to Contemporary Luxury Brand Strategies
Av Eleonora, Cattaneo, Eleonora Cattaneo m. fl.
Häftad, 2023
573 kr
Lägg i varukorg
Learn what makes a luxury brand, how to successfully market them in a changing global context and what opportunities sustainable luxury and the latest technological developments present.Managing Luxury Brands offers comprehensive coverage of key and cutting-edge topics in luxury brand management. …
Managing Luxury Brands
A Complete Guide to Contemporary Luxury Brand Strategies
E-bok, 2023
672 kr
Lägg i varukorg
Learn what makes a luxury brand, how to successfully market them in a changing global context and what opportunities sustainable luxury and the latest technological developments present. Managing Luxury Brands offers comprehensive coverage of key and cutting-edge topics in luxury brand management. …
Managing Luxury Brands
A Complete Guide to Contemporary Luxury Brand Strategies
Av Eleonora Cattaneo, Eleonora Cattaneo
Inbunden, 2023
1848 kr
Lägg i varukorg
Learn what makes a luxury brand, how to successfully market them in a changing global context and what opportunities sustainable luxury and the latest technological developments present.Managing Luxury Brands offers comprehensive coverage of key and cutting-edge topics in luxury brand management. …
Gen Z's Fashion Revolution
Understanding the influence of Gen Z on Fashion Brands
Inbunden, 2025
2024 kr
Lägg i varukorg
This book explores the significant changes that the fashion industry is undergoing as a result of the powerful influence of Gen Z - a demographic that demands authenticity, diversity, and sustainability from the brands they interact with. Understanding and catering to the interests of Gen Z is …
Gen Z's Fashion Revolution
Understanding the influence of Gen Z on Fashion Brands
E-bok, 2025
2677 kr
Lägg i varukorg
This book explores the significant changes that the fashion industry is undergoing as a result of the powerful influence of Gen Z - a demographic that demands authenticity, diversity, and sustainability from the brands they interact with. Understanding and catering to the interests of Gen Z is …
Gen Z's Fashion Revolution
Understanding the influence of Gen Z on Fashion Brands
Häftad, 2026
2024 kr
Lägg i varukorg
This book explores the significant changes that the fashion industry is undergoing as a result of the powerful influence of Gen Z - a demographic that demands authenticity, diversity, and sustainability from the brands they interact with. Understanding and catering to the interests of Gen Z is …