Frank Mulhern – författare

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3 produkter

1. 

   Rethinking Retail

   A Marketer’s Guide to Decoding Consumer Preference through Data Analytics

   Av Martin Block, Frank Mulhern m. fl.

   Inbunden, 2025

   419 kr

   Lägg i varukorg

   Retailing has changed rapidly in recent years with the pandemic accelerating the long-term growth of e-commerce. Drawing on a unique data set drawn from hundreds of thousands of interviews over almost two decades, this book takes a close look at changes in consumers’ shopping preferences, …

2. 

   Rethinking Retail

   A Marketer’s Guide to Decoding Consumer Preference through Data Analytics

   Av Don Schultz, Larry DeGaris m. fl.

   E-bok, 2025

   575 kr

   Lägg i varukorg

   Retailing has changed rapidly in recent years with the pandemic accelerating the long-term growth of e-commerce. Drawing on a unique data set drawn from hundreds of thousands of interviews over almost two decades, this book takes a close look at changes in consumers’ shopping preferences, …

3. 

   Rethinking Retail

   A Marketer’s Guide to Decoding Consumer Preference through Data Analytics

   Av Martin Block, Frank Mulhern m. fl.

   Häftad, 2026

   419 kr

   Lägg i varukorg

   Retailing has changed rapidly in recent years with the pandemic accelerating the long-term growth of e-commerce. Drawing on a unique data set drawn from hundreds of thousands of interviews over almost two decades, this book takes a close look at changes in consumers’ shopping preferences, …