Gene R. Laczniak – författare
Visar alla böcker från författaren Gene R. Laczniak. Handla med fri frakt och snabb leverans.
3 produkter
Ethics in Marketing
International cases and perspectives
Av Patrick E. Murphy, Gene R. Laczniak m. fl.
Inbunden, 2016
2623 kr
Lägg i varukorg
Understanding and appreciating the ethical dilemmas associated with business is an important dimension of marketing strategy. Increasingly, matters of corporate social responsibility are part of marketing's domain.Ethics in Marketing contains 20 cases that deal with a variety of ethical issues such …
Ethics in Marketing
International cases and perspectives
Av Patrick E. Murphy, Gene R. Laczniak m. fl.
Häftad, 2016
1009 kr
Lägg i varukorg
Understanding and appreciating the ethical dilemmas associated with business is an important dimension of marketing strategy. Increasingly, matters of corporate social responsibility are part of marketing's domain.Ethics in Marketing contains 20 cases that deal with a variety of ethical issues such …
Ethics in Marketing
International cases and perspectives
Av Fiona Harris, Gene R. Laczniak m. fl.
E-bok, 2016
1195 kr
Lägg i varukorg
Understanding and appreciating the ethical dilemmas associated with business is an important dimension of marketing strategy. Increasingly, matters of corporate social responsibility are part of marketing''s domain. Ethics in Marketing contains 20 cases that deal with a variety of ethical issues …
