Glen H. Brodowsky – författare

Visar alla böcker från författaren Glen H. Brodowsky. Handla med fri frakt och snabb leverans.

4 produkter

1. 

   Handbook on Cross-Cultural Marketing

   Av Glen H. Brodowsky, Camille P. Schuster

   Inbunden, 2020

   2879 kr

   Lägg i varukorg

   Disillusionment with globalization, along with a rise in nationalist sentiment, may lead us to ask whether cross-cultural or international research will be necessary in the coming years and, if it is, what form it will take. While all international marketing is cross-cultural, not all …

2. 

   Handbook on Cross-Cultural Marketing

   Av Camille P. Schuster, Glen H. Brodowsky

   E-bok, 2020

   907 kr

   Lägg i varukorg

   Disillusionment with globalization, along with a rise in nationalist sentiment, may lead us to ask whether cross-cultural or international research will be necessary in the coming years and, if it is, what form it will take. While all international marketing is cross-cultural, not all …

3. 

   Handbook of Research on Ethnic and Intra-cultural Marketing

   Av Glen H. Brodowsky, Camille P. Schuster m. fl.

   Inbunden, 2022

   3074 kr

   Lägg i varukorg

   Investigating how markets are becoming increasingly similar across countries while simultaneously becoming more diverse and heterogeneous within countries, this timely Handbook explores novel and under-researched sub-cultural marketing segments. Contributions from a diverse group of established and …

4. 

   Handbook of Research on Ethnic and Intra-cultural Marketing

   Av Rebeca Perren, Camille P. Schuster m. fl.

   E-bok, 2022

   907 kr

   Lägg i varukorg

   Investigating how markets are becoming increasingly similar across countries while simultaneously becoming more diverse and heterogeneous within countries, this timely Handbook explores novel and under-researched sub-cultural marketing segments. Contributions from a diverse group of established and …