Hans Westerbeek – författare
Visar alla böcker från författaren Hans Westerbeek. Handla med fri frakt och snabb leverans.
22 produkter
Building the Athlete Brand
A Practical Handbook
Av Hans Westerbeek, Thomas van Schaik
E-bok, 2025
714 kr
Lägg i varukorg
This is the first book to offer a complete, practical guide to the process of building an athlete brand and developing brand value. In an era of digital technology and social media, athletes have moved to the centre of the sport business landscape, and this book introduces the skills in branding, …
International Sport Business
Current Issues, Future Directions
Inbunden, 2022
2590 kr
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International Sport Business: Current Issues, Future Directions offers a contemporary and forward-looking survey of the global sport industry, introducing the key themes, trends and critical issues that will impact decision-making and strategy in sport business in the coming decade and …
International Sport Business
Current Issues, Future Directions
Häftad, 2022
668 kr
Lägg i varukorg
International Sport Business: Current Issues, Future Directions offers a contemporary and forward-looking survey of the global sport industry, introducing the key themes, trends and critical issues that will impact decision-making and strategy in sport business in the coming decade and …
Australian Sport - Better by Design?
The Evolution of Australian Sport Policy
Av Bob Stewart, Matthew Nicholson m. fl.
Inbunden, 2004
2515 kr
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Australians have invested an enormous amount of emotional and physical capital in their sporting systems and structures. While Australian sport has many times been dissected from a historical and cultural perspective, there is little detailed analysis of sport's relationship with government.The …
Australian Sport - Better by Design?
The Evolution of Australian Sport Policy
Av Bob Stewart, Matthew Nicholson m. fl.
Häftad, 2004
1217 kr
Lägg i varukorg
Australians have invested an enormous amount of emotional and physical capital in their sporting systems and structures. While Australian sport has many times been dissected from a historical and cultural perspective, there is little detailed analysis of sport's relationship with government.The …
Global Sport Business
Community Impacts of Commercial Sport
Inbunden, 2011
2590 kr
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Global Sport Business: The Community Impact of Commercial Sport involves a range of pressing issues that come with the arrival of sport as a commodity in the world economy. It can be argued that, throughout the past two centuries, sport has always been recognized as both a frivolous pursuit of …
Global Sport Business
Community Impacts of Commercial Sport
Häftad, 2012
938 kr
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Global Sport Business: The Community Impact of Commercial Sport involves a range of pressing issues that come with the arrival of sport as a commodity in the world economy. It can be argued that, throughout the past two centuries, sport has always been recognized as both a frivolous pursuit of …
Strategic Sport Marketing
Av Michael L. Naraine, Daniel Funk m. fl.
E-bok, 2022
981 kr
Lägg i varukorg
The fifth edition of Strategic Sport Marketing integrates sport marketing frameworks, theory and practical cases to show students and practitioners how to develop and execute successful sport marketing strategies. The book explains contemporary sport markets, consumer behaviour, marketing …
Strategic Sport Marketing
Av Michael L. Naraine, Daniel Funk m. fl.
E-bok, 2022
981 kr
Lägg i varukorg
The fifth edition of Strategic Sport Marketing integrates sport marketing frameworks, theory and practical cases to show students and practitioners how to develop and execute successful sport marketing strategies. The book explains contemporary sport markets, consumer behaviour, marketing …
International Sport Business
Current Issues, Future Directions
E-bok, 2022
785 kr
Lägg i varukorg
International Sport Business: Current Issues, Future Directions offers a contemporary and forward-looking survey of the global sport industry, introducing the key themes, trends and critical issues that will impact decision-making and strategy in sport business in the coming decade and beyond. …
International Sport Business
Current Issues, Future Directions
E-bok, 2022
785 kr
Lägg i varukorg
International Sport Business: Current Issues, Future Directions offers a contemporary and forward-looking survey of the global sport industry, introducing the key themes, trends and critical issues that will impact decision-making and strategy in sport business in the coming decade and beyond. …
Strategic Sport Marketing
Av Adam Karg, David Shilbury m. fl.
Inbunden, 2022
2590 kr
Lägg i varukorg
The fifth edition of Strategic Sport Marketing integrates sport marketing frameworks, theory and practical cases to show students and practitioners how to develop and execute successful sport marketing strategies. The book explains contemporary sport markets, consumer behaviour, marketing …
Building the Athlete Brand
A Practical Handbook
Av Thomas van Schaik, Hans Westerbeek
Häftad, 2025
608 kr
Lägg i varukorg
This is the first book to offer a complete, practical guide to the process of building an athlete brand and developing brand value. In an era of digital technology and social media, athletes have moved to the centre of the sport business landscape, and this book introduces the skills in branding, …
Building the Athlete Brand
A Practical Handbook
Av Thomas van Schaik, Hans Westerbeek
Inbunden, 2025
2590 kr
Lägg i varukorg
This is the first book to offer a complete, practical guide to the process of building an athlete brand and developing brand value. In an era of digital technology and social media, athletes have moved to the centre of the sport business landscape, and this book introduces the skills in branding, …
Building the Athlete Brand
A Practical Handbook
Av Hans Westerbeek, Thomas van Schaik
E-bok, 2025
691 kr
Lägg i varukorg
This is the first book to offer a complete, practical guide to the process of building an athlete brand and developing brand value. In an era of digital technology and social media, athletes have moved to the centre of the sport business landscape, and this book introduces the skills in branding, …
Australian Sport - Better by Design?
The Evolution of Australian Sport Policy
Av Hans Westerbeek, Aaron Smith m. fl.
E-bok, 2004
1437 kr
Lägg i varukorg
Australians have invested an enormous amount of emotional and physical capital in their sporting systems and structures. While Australian sport has many times been dissected from a historical and cultural perspective, there is little detailed analysis of sport''s relationship with government. The …
Australian Sport - Better by Design?
The Evolution of Australian Sport Policy
Av Hans Westerbeek, Aaron Smith m. fl.
E-bok, 2004
1437 kr
Lägg i varukorg
Australians have invested an enormous amount of emotional and physical capital in their sporting systems and structures. While Australian sport has many times been dissected from a historical and cultural perspective, there is little detailed analysis of sport''s relationship with government. The …
Managing Sport Facilities and Major Events
Second Edition
Av Eric C. Schwarz, Hans Westerbeek m. fl.
Inbunden, 2016
2918 kr
Lägg i varukorg
Sport events are inextricably linked to the places in which they are hosted. High-profile events require high-quality venues, and the proper management of facilities is crucial to their success. Now in a fully revised and updated new edition, Managing Sport Facilities and Major Events is still the …
Managing Sport Facilities and Major Events
Second Edition
Av Eric C. Schwarz, Hans Westerbeek m. fl.
Häftad, 2016
1029 kr
Lägg i varukorg
Sport events are inextricably linked to the places in which they are hosted. High-profile events require high-quality venues, and the proper management of facilities is crucial to their success. Now in a fully revised and updated new edition, Managing Sport Facilities and Major Events is still the …
Global Sport Business
Community Impacts of Commercial Sport
E-bok, 2013
1106 kr
Lägg i varukorg
Global Sport Business: The Community Impact of Commercial Sport involves a range of pressing issues that come with the arrival of sport as a commodity in the world economy. It can be argued that, throughout the past two centuries, sport has always been recognized as both a frivolous pursuit of …
Global Sport Business
Community Impacts of Commercial Sport
E-bok, 2013
1106 kr
Lägg i varukorg
Global Sport Business: The Community Impact of Commercial Sport involves a range of pressing issues that come with the arrival of sport as a commodity in the world economy. It can be argued that, throughout the past two centuries, sport has always been recognized as both a frivolous pursuit of …
Strategic Sport Marketing
Av Adam Karg, David Shilbury m. fl.
Häftad, 2022
755 kr
Lägg i varukorg
The fifth edition of Strategic Sport Marketing integrates sport marketing frameworks, theory and practical cases to show students and practitioners how to develop and execute successful sport marketing strategies. The book explains contemporary sport markets, consumer behaviour, marketing …
