Ju-Yeon Lee – författare
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2 produkter
Handbook on Customer Centricity
Strategies for Building a Customer-Centric Organization
Av Robert W. Palmatier, Christine Moorman m. fl.
Inbunden, 2019
3049 kr
Lägg i varukorg
'A must-read for any marketer, be it a curious researcher, entry level manager or senior leader. Chapters in this book offer the right amount of theory and practical implications on how to infuse customer centricity into an organization by making systematic changes to organizational design, …
Handbook on Customer Centricity
Strategies for Building a Customer-Centric Organization
Av Ju-Yeon Lee, Christine Moorman m. fl.
E-bok, 2019
880 kr
Lägg i varukorg
''A must-read for any marketer, be it a curious researcher, entry level manager or senior leader. Chapters in this book offer the right amount of theory and practical implications on how to infuse customer centricity into an organization by making systematic changes to organizational design, …