Lasse Torkkeli – författare
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4 produkter
Individuals in B2B Marketing
Sensemaking and Action in Context
Av Maria Ivanova-Gongne, Lasse Torkkeli m. fl.
Inbunden, 2024
2594 kr
Lägg i varukorg
The business world consists of interlinked entities, which require acting cooperatively in order to reach the desired aims. Individuals are at the core of business-to-business (B2B) marketing and are responsible for making decisions, negotiating, networking, branding, and all other of the firm’s …
Individuals in B2B Marketing
Sensemaking and Action in Context
Av Maria Ivanova-Gongne, Lasse Torkkeli m. fl.
Häftad, 2025
729 kr
Lägg i varukorg
The business world consists of interlinked entities, which require acting cooperatively in order to reach the desired aims. Individuals are at the core of business-to-business (B2B) marketing and are responsible for making decisions, negotiating, networking, branding, and all other of the firm’s …
Individuals in B2B Marketing
Sensemaking and Action in Context
Av Wilhelm Barner-R?smussen, Nikolina Koporcic m. fl.
E-bok, 2024
838 kr
Lägg i varukorg
The business world consists of interlinked entities, which require acting cooperatively in order to reach the desired aims. Individuals are at the core of business-to-business (B2B) marketing and are responsible for making decisions, negotiating, networking, branding, and all other of the firm’s …
Individuals in B2B Marketing
Sensemaking and Action in Context
Av Wilhelm Barner-R?smussen, Nikolina Koporcic m. fl.
E-bok, 2024
856 kr
Lägg i varukorg
The business world consists of interlinked entities, which require acting cooperatively in order to reach the desired aims. Individuals are at the core of business-to-business (B2B) marketing and are responsible for making decisions, negotiating, networking, branding, and all other of the firm’s …
