María Jesús Jerez-Jerez – författare
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12 produkter
Entrepreneurial Innovation in the International Business of Tourism
Av María Jesús Jerez-Jerez, Pantea Foroudi
Inbunden, 2024
1958 kr
Lägg i varukorg
This international case study book provides 28 expertly curated case studies on entrepreneurship and innovation in tourism, each with detailed implementation instructions for the instructor to maximise student participation and learning.The dynamic characteristic of the tourism industry under the …
Entrepreneurial Innovation in the International Business of Tourism
Av María Jesús Jerez-Jerez, Pantea Foroudi
Häftad, 2025
727 kr
Lägg i varukorg
This international case study book provides 28 expertly curated case studies on entrepreneurship and innovation in tourism, each with detailed implementation instructions for the instructor to maximise student participation and learning.The dynamic characteristic of the tourism industry under the …
Role of Artificial Intelligence in the Tourism and Hospitality Sector
Av Maria Jesus Jerez-Jerez, Claudia Sevilla-Sevilla m. fl.
Häftad, 2025
667 kr
Lägg i varukorg
This timely, expert-led book brings together the latest academic and practitioner insights on AI technology within the hospitality and tourism industries.The disruptive nature of AI is captured in a logically structured and accessible way, with global case studies covering the latest technological …
Role of Artificial Intelligence in the Tourism and Hospitality Sector
Av Maria Jesus Jerez-Jerez, Claudia Sevilla-Sevilla m. fl.
Inbunden, 2025
2586 kr
Lägg i varukorg
This timely, expert-led book brings together the latest academic and practitioner insights on AI technology within the hospitality and tourism industries.The disruptive nature of AI is captured in a logically structured and accessible way, with global case studies covering the latest technological …
Entrepreneurial Innovation in the International Business of Tourism
Av Pantea Foroudi, Maria Jesus Jerez-Jerez
E-bok, 2024
838 kr
Lägg i varukorg
This international case study book provides 28 expertly curated case studies on entrepreneurship and innovation in tourism, each with detailed implementation instructions for the instructor to maximise student participation and learning. The dynamic characteristic of the tourism industry under the …
Entrepreneurial Innovation in the International Business of Tourism
Av Pantea Foroudi, Maria Jesus Jerez-Jerez
E-bok, 2024
838 kr
Lägg i varukorg
This international case study book provides 28 expertly curated case studies on entrepreneurship and innovation in tourism, each with detailed implementation instructions for the instructor to maximise student participation and learning. The dynamic characteristic of the tourism industry under the …
Role of Artificial Intelligence in the Tourism and Hospitality Sector
Av Lidia Aguiar-Castillo, Claudia Sevilla-Sevilla m. fl.
E-bok, 2025
696 kr
Lägg i varukorg
This timely, expert-led book brings together the latest academic and practitioner insights on AI technology within the hospitality and tourism industries. The disruptive nature of AI is captured in a logically structured and accessible way, with global case studies covering the latest technological …
Role of Artificial Intelligence in the Tourism and Hospitality Sector
Av Lidia Aguiar-Castillo, Claudia Sevilla-Sevilla m. fl.
E-bok, 2025
696 kr
Lägg i varukorg
This timely, expert-led book brings together the latest academic and practitioner insights on AI technology within the hospitality and tourism industries. The disruptive nature of AI is captured in a logically structured and accessible way, with global case studies covering the latest technological …
Platform Economy in Tourism and Hospitality
The Digital Marketplace
Av Rafael Perez Jimenez, Lidia Aguiar-Castillo m. fl.
E-bok, 2026
733 kr
Lägg i varukorg
This timely volume provides a comprehensive and multidisciplinary analysis of platform-based tourism, integrating economic, technological, ethical, and policy perspectives. Specifically in the current context of shifting social dynamics, this book explores how digital platforms, such as Airbnb, …
Platform Economy in Tourism and Hospitality
The Digital Marketplace
Av Rafael Perez Jimenez, Lidia Aguiar-Castillo m. fl.
E-bok, 2026
733 kr
Lägg i varukorg
This timely volume provides a comprehensive and multidisciplinary analysis of platform-based tourism, integrating economic, technological, ethical, and policy perspectives. Specifically in the current context of shifting social dynamics, this book explores how digital platforms, such as Airbnb, …
Platform Economy in Tourism and Hospitality
The Digital Marketplace
Av María Jesús Jerez-Jerez, Lidia Aguiar-Castillo m. fl.
Häftad, 2026
637 kr
Lägg i varukorg
This timely volume provides a comprehensive and multidisciplinary analysis of platform-based tourism, integrating economic, technological, ethical, and policy perspectives.Specifically in the current context of shifting social dynamics, this book explores how digital platforms, such as Airbnb, …
Platform Economy in Tourism and Hospitality
The Digital Marketplace
Av María Jesús Jerez-Jerez, Lidia Aguiar-Castillo m. fl.
Inbunden, 2026
2586 kr
Lägg i varukorg
This timely volume provides a comprehensive and multidisciplinary analysis of platform-based tourism, integrating economic, technological, ethical, and policy perspectives.Specifically in the current context of shifting social dynamics, this book explores how digital platforms, such as Airbnb, …