Mark Rodgers – författare

Open the throttle on your sales potential—and leave your competitors in the dust!

Selling today can be brutal. You need to rev it up if you want to close more deals. Accelerate the Sale shows how to:

Qualify Buyers Using Just Two Well-Selected WordsDevelop Your Marketplace SuperiorityAcquire unparalleled persuasive language techniques

Whether you sell B2B or B2C, use Accelerate the Sale to power your sales success from 0 to 60 in no time flat.

Praise for Accelerate the Sale:

“I drive exotic cars, and it’s an interesting coincidence that Mark talks about speed, acceleration, and roaring to the finish line. This book is not a theoretical guide but rather a practical companion. It’s a high-performance learning vehicle.”—Alan Weiss , author of Million Dollar Consulting

“Great book! It’s loaded with ‘golden nuggets’ throughout each chapter. Add the ‘Street Smarts’ and ‘Accsellerators’ sections and you have the new A-to-Z quick reference for sales success!”—Greg Heichelbech, CEO, Triumph North America

“Any serious student of sales and sales leadership would do well to reflect on the wisdom Mark Rodgers has packed into this book!”—Bob Althoff, President of the world’s oldest Harley-Davidson dealership, A.D. Farrow Harley-Davidson

“This powerful, practical book, based on proven, real-life experience, shows you how to make the sale, faster and easier than ever before!”—Brian Tracy, author of The Psychology of Selling

In research and application of Human Factors in Air Traffic Management (ATM) systems design, development and operation, there remains a lack of clarity regarding the range and integration of activities associated with the need for greater attention to issues such as human error, interface design and teamwork, especially in systems with increased levels of automation. This book seeks to redress this situation by presenting case studies of human factors applications in which there is demonstrable success in terms of improvement in operational systems. Individual examples are used to outline how each human factors study evolved, what it entailed, how it was resourced and how the results contributed to operational performance. Case studies include training methods, human error, team resource management, situation assessment, terminal automation replacement systems, collaborative decision-making to improve the effectiveness of traffic-flow management and the role of human factors in ATM.

How do you get people to see things your way? Whether you’re trying to secure a promotion, make a sale, or rally support for a new idea, the ability to persuade those around you is absolutely essential to success.Merging research and real-world application, this insightful guide reveals what really drives decisions and introduces readers to the persuasion equation - a powerful combination of factors proven to speed agreement. Readers will discover the surprising reasons people say “yes” and learn how to:Radiate an aura of expertiseWin trust and leverage credibilityBuild a business case that appeals to both heart and mindAdapt for personality, gender, and generational differencesUse language strategicallyPerfect the five-step persuasion processGenerate group buy-inMaster organizational politicsFrom crafting compelling emails to convincing a colleague to nailing the big presentation, Persuasion Equation is your personal recipe for success.

In research and application of Human Factors in Air Traffic Management (ATM) systems design, development and operation, there remains a lack of clarity regarding the range and integration of activities associated with the need for greater attention to issues such as human error, interface design and teamwork, especially in systems with increased levels of automation. This book seeks to redress this situation by presenting case studies of human factors applications in which there is demonstrable success in terms of improvement in operational systems. Individual examples are used to outline how each human factors study evolved, what it entailed, how it was resourced and how the results contributed to operational performance. Case studies include training methods, human error, team resource management, situation assessment, terminal automation replacement systems, collaborative decision-making to improve the effectiveness of traffic-flow management and the role of human factors in ATM.

This book lays the foundations for you to understand all that you always wanted to know about radioactivity. It begins by setting out essential information about the structure of matter, how radiation occurs and how it can be measured. It goes on to explore the substantial benefits of radioactivity through its many applications, and also the possible risks associated with its use.The field of radioactivity is explained in layman’s terms, so that everybody who is interested can improve their understanding of issues such as nuclear power, radiation accidents, medical applications of radiation and radioactivity from the environment.Everything is radioactive. There is natural radioactivity in the homes that we live in, the food that we eat and the air that we breath. For over 100 years, people have recognised the potential for radioactivity to help solve problems and improve our standard of living. This has led to the creation of radioactivity levels in some places that are much higher than naturally-occurring background levels. Such high levels of radiation can be harmful to people and the environment, so there is a clear need to manage this potential harm and to make the risk worth the benefits mankind can achieve from radioactive materials.